Influitive

MAY 12, 2016

In this free eBook, we’ll share how your advocates can give your account-based marketing strategy an extra boost and explain why these two customer-centric marketing strategies work better together. The five-part Playbook is a detailed “how-to” guide based on proven best practices. Create your dream ABM program!

Accountability 61

Accountability Marketing B2B Customer advocacy 61

Totango

OCTOBER 13, 2020

Happy customers can multiply your revenue base since each satisfied client might recommend your services to dozens of their peers. Customers who become advocates stimulate enterprise growth and drive value. CS teams should focus on both types of customers equally, as both are important in your quest for customer advocacy.

Customer advocacy 63

Customer advocacy B2B Enterprise Feedback 63

CSM Practice

FEBRUARY 24, 2020

5. Advocacy Activity. Customer advocacy is no doubt crucial to gaining new customers in both services and technology companies. Advocates occur naturally but it is the job of the customer success team to promote advocacy among your successful customers. About CSM Practice.

Metrics 59

Metrics Customer advocacy Customer centricity Customer effort 59

InGenius

DECEMBER 19, 2019

Not just an exhibitor, we were excited to join our customers in several different presentation tracks and keynote sessions: Revolutionizing Salesforce Phone Integration and the Future of CTI , featuring partner Illuma Labs. ComSci led the way on best practices sharing for going beyond cost transparency.

Contact Center 98

Contact Center Customer centricity Enterprise Finance 98

CustomerSuccessBox

MAY 9, 2022

The third component is a set of KPIs that monitor the performance of their own teams since most heads of CS also have functional responsibility for post-sales customer-facing functions. Customer Success KPIs. Customer Success Team KPIs is an individual measure of how well your team is performing in regard to team goals.

Metrics 52

Metrics Upselling Customer advocacy CRM 52

CSM Practice

FEBRUARY 24, 2020

5. Advocacy Activity. Customer advocacy is no doubt crucial to gaining new customers in both services and technology companies. Advocates occur naturally but it is the job of the customer success team to promote advocacy among your successful customers. About CSM Practice.

Metrics 52

Metrics Customer advocacy Customer centricity Accountability 52

CSM Practice

FEBRUARY 24, 2020

5. Advocacy Activity. Customer advocacy is no doubt crucial to gaining new customers in both services and technology companies. Advocates occur naturally but it is the job of the customer success team to promote advocacy among your successful customers. About CSM Practice.

Metrics 52

Metrics Customer advocacy Customer centricity Accountability 52

inSided

SEPTEMBER 22, 2022

Engagement : Reach even those customers that are not showing up to your QBRs or have requested to not have monthly meetings by allowing them to self-serve the information they need through sharing it on your Customer Community. Which in turn helps you boost your expansion plans by: Customers sharing best practices with each other.

Education 59

Education SaaS Accountability Customer advocacy 59

Education Services Group

MARCH 31, 2022

Speakers: Sara Bochino , Vice President of Customer Success at talech , Ari Hoffman, Global Director of Customer Advocacy at Crowdvocate and Megan Macaluso , Sr. Director of Customer Success Strategy at Convercent. Peter Armaly joined Marley Wagner to co-host this month’s Customer Success Unlocked webinar.

Customer advocacy 52

Customer advocacy CRM Accountability Marketing 52

Influitive

AUGUST 3, 2015

Provide them with tips, tricks and best practices before asking them to post on a review site. The best way to show ROI is to create case studies showcasing how your advocates are using your products to succeed. Also, ensure that your advocates know your product as well as you do.

B2B 66

B2B Marketing B2C Education 66

Influitive

APRIL 19, 2018

You’re expected to source customers for case studies, crank more referrals into the pipeline, and get references for sales by the end of the quarter. If you’re like most advocate marketers, you probably have some pretty lofty goals to hit.

Marketing 45

Marketing Management Sales Customer advocacy 45

Amity

JANUARY 20, 2016

When I co-founded my first SaaS company in the early 2000’s, we treated customer success and customer service as one and the same. However, as we grew and reached scale, our one-size-fits-all customer service + customer advocacy model began to break down under the weight of our success. New reader?

SaaS 48

SaaS Accountability Customer advocacy Upselling 48

Amity

JUNE 28, 2017

The good news is that drawing on the experience from other maturity models, we identified a few best practices. Decision : EXPAND AND LEVERAGE: They are mature and they like you – focus on expanding the business with them while at the same time leverage them for Customer Advocacy.

Chief Customer Officer 60

Chief Customer Officer Consulting Consulting CRM 60

ChurnZero

DECEMBER 20, 2019

Greater collaboration between C S and Sales will result in “pods” of sales, C SMs , Consultants and Product Managers driving the expansion of target customers. Data and sentiment will help these “pods” identify advocates and quantify the benefit of greater customer advocacy. Customer Success Resource.

Chief Customer Officer 61

Chief Customer Officer Sales SaaS Customer centricity 61

Education Services Group

JULY 5, 2023

Advocacy: Just as we watch for expansion opportunities, CSMs should also be on the lookout for super users who love you and want to shout their love from the rooftops. Pass these leads to Marketing for case studies, testimonials, referrals, and other fun stuff that makes their lives easier.

Journey mapping 52

Journey mapping Engineering Sales Enterprise 52

SmartKarrot

DECEMBER 20, 2021

Drive customer advocacy in the form of case studies, testimonials, and referrals. Be the voice of the customer internally, including feeding customer priorities into the Product team (issues and enhancements).

Customer advocacy 3

Customer advocacy Best practices Government Engineering 3

SmartKarrot

OCTOBER 20, 2022

Apply here: [link] Role: Enterprise Customer Success Manager Location: Boston, MA, US Organization: Bynder As an Enterprise Customer Success Manager, you will work with customers to ensure adoption, retention, expansion, advocacy and overall success. Develop and execute on account/success plans.

Customer advocacy 19

Customer advocacy Enterprise Best practices Upselling 19

SmartKarrot

JUNE 24, 2022

Develop and publish content on best practices, case studies, and benchmarks. Revamp customer experiences by catering to stakeholder personas and providing consultative thought leadership through workshops, training sessions, and rich content.

Customer advocacy 3

Customer advocacy Benchmark outsourcing Accountability 3

SmartKarrot

SEPTEMBER 27, 2021

Develop relevant content related to data-driven fundraising best practices. Drive customer advocacy in the form of case studies, testimonials, and referrals. Perform focused research on US households to help validate the model and dataset. Build relationships and maintain the health of your accounts.

Customer advocacy 19

Customer advocacy Government SaaS Best practices 19

SmartKarrot

MARCH 26, 2021

Increase customer retention and adoption rates by conducting on-site visits, regular check-in calls, monitoring and completing CTAs, developing success plans. Responsible for customer references, case studies and testimonials for the portfolio of customers. Conduct periodic customer health-checks.

Journey mapping 10

Journey mapping Customer advocacy Best practices Upselling 10

SmartKarrot

JANUARY 28, 2021

Apply here: [link] Role: Customer Success Manager Location: Remote, London, England, United Kingdom Organization: Qumu Corporation As a Customer Success Manager, you will provide insight and guidance to Qumu customers using industry best practices to increase customer adoption and utilization of Qumu platform.

Upselling 10

Upselling Customer advocacy Enterprise Accountability 10

SmartKarrot

AUGUST 4, 2020

They do that by referring to the marketing and sales materials such as case studies, reviews, and testimonials. When you see a strong customer success leader who wreathes a stern connection with the cross-departments as well, there is a warm path to product development. It forces you to always think about the problem, benefit.

Journey mapping 10

Journey mapping SaaS Customer advocacy B2B 10

CustomerSuccessBox

NOVEMBER 24, 2021

Retaining customers Improving your brand’s reputation Customer Advocacy Competitive advantage Converting potential customers into real customers. These reasons give a glimpse of why creating and proving customer value is extremely important. Build Community for your customers. Be proactive.

Upselling 52

Upselling Feedback Customer advocacy B2B 52