CSM Practice

FEBRUARY 24, 2020

Engagement activity measures the amount of proactive, high-value, customer-centric touchpoints a Customer Success Manager or Customer Success team has with customers over a specified period. 5. Advocacy Activity. Advocacy Activity = Number of Advocacy Activities Over A Certain Period.

Metrics 59

Metrics Customer advocacy Customer centricity Customer effort 59

CustomerSuccessBox

MARCH 17, 2022

You should connect your company’s targeted outcomes to your client’s desired outcomes in order to do so in a customer-centric manner. Use the Customer Success Playbook to synchronize those two sets of objectives. A Customer Success playbook is a list of proactive, and best practice actions that CSMs must perform!

Customer advocacy 52

Customer advocacy Upselling SaaS B2B 52

CustomerSuccessBox

DECEMBER 6, 2021

With the grace of a number of Customer Success communities, we have come a long way to 2022. Where now we see a new avatar of the emerging customer success, with the rise of customer advocacy and expansion putting in greater emphasis on customer onboarding. He is a complete customer-centric growth mastermind.

SaaS 52

SaaS Customer advocacy Coaching B2B 52

Natalie Petouhof

APRIL 7, 2016

Tweet Customer experience management is a top priority for many enterprises, particularly as we look beyond 2016 to the competitive landscape. Today, customer experience heavily influences customer retention, customer loyalty, and customer advocacy – all desirable outcomes for modern organizations.

Customer Experience 45

Customer Experience Management Customer advocacy Best practices 45

Totango

OCTOBER 13, 2020

Each of these people might have different goals, which is why strong customer relationships and leveraging Voice of Customer information to create customer advocacy is critical. CS teams should focus on both types of customers equally, as both are important in your quest for customer advocacy.

Customer advocacy 62

Customer advocacy B2B Enterprise Feedback 62

CSM Practice

FEBRUARY 24, 2020

Engagement activity measures the amount of proactive, high-value, customer-centric touchpoints a Customer Success Manager or Customer Success team has with customers over a specified period. 5. Advocacy Activity. Advocacy Activity = Number of Advocacy Activities Over A Certain Period.

Metrics 52

Metrics Customer advocacy Customer centricity Accountability 52

CSM Practice

FEBRUARY 24, 2020

Engagement activity measures the amount of proactive, high-value, customer-centric touchpoints a Customer Success Manager or Customer Success team has with customers over a specified period. 5. Advocacy Activity. Advocacy Activity = Number of Advocacy Activities Over A Certain Period.

Metrics 52

Metrics Customer advocacy Customer centricity Accountability 52

InGenius

DECEMBER 19, 2019

Not just an exhibitor, we were excited to join our customers in several different presentation tracks and keynote sessions: Revolutionizing Salesforce Phone Integration and the Future of CTI , featuring partner Illuma Labs. Upland PSA: The future of professional services is customer-centric. Investing in our customers.

Contact Center 98

Contact Center Customer centricity Enterprise Finance 98

ChurnZero

JANUARY 8, 2021

“Ken is a change agent, a problem-solver and a pragmatic leader who is passionate about developing strong, lasting relationships with customers,” said Zander Lurie, CEO of SurveyMonkey, in a statement. “He Phillip will lead the company’s efforts to evangelize customer voice to influence product roadmap and strategy. .

Chief Customer Officer 98

Chief Customer Officer Healthcare Customer centricity Customer retention 98

ClearAction

FEBRUARY 26, 2015

Mixing a variety of initiating situations or expectation sets in a single map dilutes insights that could lead to customer experience differentiation. Vague "calls to action" in the map, such as "customer advocacy" or "easy to use" need to be more specific, quantified when possible, and prescriptive to drive action.

Journey mapping 109

Journey mapping Customer Experience Customer advocacy Best practices 109

ClearAction

OCTOBER 10, 2017

Those tend to be situations that span multiple parts of the company, span multiple processes, and where there is no one that is holistically looking at a problem, that’s where our customer experience team steps in.” These firms comprised the best-practice profile in the four-year study conducted by ClearAction.

B2B 83

B2B Customer Experience Customer advocacy Best practices 83

Kayako

JULY 30, 2018

After years of building customer success teams and programs, it seemed natural to take on my next challenge – build a global customer advocacy strategy. Successful customer-centric content strategies foster brand loyalty and long-term customer relationships if they consider an outside-in approach.

Marketing 50

Marketing Customer Experience Customer centricity B2C 50

Customer Guru

AUGUST 21, 2018

He is the co-author of the book “The Challenger Sale, The Challenger Customer and The Effortless Experience” He is also an experienced advisor to senior executives on sales, service and customer experience. He is a passionate advocate, educator, and evangelist, empowering companies with its customer-centred strategies.

Customer Experience 115

Customer Experience Journey mapping Consulting Consulting 115

Natalie Petouhof

AUGUST 26, 2015

Gainsight helps businesses grow faster by reducing customer churn, increasing upsell opportunities, and driving customer advocacy. Gainsight’s cloud-based product helps its clients track customers effectively throughout the customer lifecycle, monitors customer health consistently and makes companies truly customer-centric.

Sales 63

Sales Management Advertising Upselling 63

Pointillist

JUNE 7, 2021

In this year’s survey, we sought to uncover what separates customer experience leaders from laggards. Pointillist surveyed over 1,150 CX, marketing, analytics and customer care professionals from various industries across the world to identify best practices, approaches, benchmarks and tactics used by top performing organizations.

Surveys 71

Surveys Management Journey mapping Customer centricity 71

Influitive

MAY 12, 2016

In this free eBook, we’ll share how your advocates can give your account-based marketing strategy an extra boost and explain why these two customer-centric marketing strategies work better together. The five-part Playbook is a detailed “how-to” guide based on proven best practices. Create your dream ABM program!

Accountability 61

Accountability Marketing B2B Customer advocacy 61

SmartKarrot

AUGUST 4, 2022

Role: Director of Client Success Location: Remote, Illinois, United States Organization: seoClarity As a Director of Client Success, you will direct and manage a world-class team with a focus on training, development, and customer-centric advocacy. Recruit for and build the Client Success Team to a global scale.

Customer advocacy 19

Customer advocacy Accountability Customer centricity Education 19

Totango

OCTOBER 29, 2019

Be sure you look for the skills and qualities that will allow a customer success manager (CSM) to truly connect with customers. Support your team by focusing on building a customer-centric culture , and you’ll soon see improvements in your customer’s success, growth, and retention rates. . Customer advocacy.

Upselling 61

Upselling Feedback Customer advocacy Accountability 61

ClearAction

JANUARY 20, 2020

How would your customer-centricity improve if organizational charters and job descriptions were re-framed in terms of “why are customers paying for this”? Use customer surveys to validate the workflow metrics tied to customer advocacy. 10) Close the Loop with Your Customer Base.

Customer Experience 120

Customer Experience Surveys Metrics Feedback 120

Education Services Group

JULY 18, 2023

But these maps can also be instruments of positive change in your organization – representing both the current state of your customer experience and what it could be in the future. At the other end of the spectrum, journey maps can be tools you work really hard on for a short period of time and then leave in a drawer to gather dust.

Journey mapping 52

Journey mapping Customer centricity Customer Experience Surveys 52

Education Services Group

MARCH 15, 2023

They promote a customer-centric culture and inject greater value into and out of customer communication channels. CS leaders who gain executive buy-in for their VoC initiatives will have an easier time getting the rest of the organization on board.

Feedback 52

Feedback Surveys Customer retention Customer centricity 52

ProProfs Blog

MAY 1, 2020

And, undoubtedly, a commendable customer service representative training program is able to educate and train employees in all these spheres. . This statement alone is more than enough to define the extent of importance a training program has for a customer-centric business organization. Interpersonal skills.

Customer Service 128

Customer Service Customer Support Education Feedback 128

ChurnZero

DECEMBER 20, 2019

As a result, companies are investing more time and money in training their C S teams to have more customer-centric conversations. . Conversations are no longer driven by product features but rather about customer enablement and alignment on the expected impact from the partnership between the customer and a company.

Chief Customer Officer 80

Chief Customer Officer Sales SaaS Customer centricity 80

ClearAction

JANUARY 20, 2020

How would your customer-centricity improve if organizational charters and job descriptions were re-framed in terms of “why are customers paying for this”? Use customer surveys to validate the workflow metrics tied to customer advocacy. 10) Close the Loop with Your Customer Base.

Surveys 90

Surveys Metrics Feedback Chief Customer Officer 90

SmartKarrot

MARCH 8, 2022

A highly celebrated, award-winning, successful Customer Success Strategist, Anita Toth describes herself as a churn-crusher whose primary focus is to decrease the attrition rate of businesses. Anita leads a team that dives into the customer insights of B2B SaaS clients and extracts actionable information from it. Annette Franz.

Chief Customer Officer 21

Chief Customer Officer Coaching SaaS Customer centricity 21

SmartKarrot

DECEMBER 3, 2020

Here are 10 New Year’s resolutions for customer success managers in 2021. Create a customer-centric culture. Customer success needs to have a centric company approach. It is important for customer success managers to make sure that customer success goals are in line with the overall goals of the company.

Management 10

Management Customer centricity Journey mapping SaaS 10

SmartKarrot

JULY 2, 2020

Apply here: [link] Role: Customer Success Manager Location: Remote- Denver, CO, US Organization: Red Canary As a CSM, You will have to act as a trusted partner for your customers on product functionality, build strong customer relationships and delivers customer-centric solutions.

Customer advocacy 10

Customer advocacy Accountability Enterprise Education 10

SmartKarrot

JUNE 11, 2021

Helmed by industry CS leaders such as Todd Eby, James Scott, Andrew Marks, and Aaron Thompson, SuccessCoaching offers multiple workshops and online training programs for customer success professionals. The course is led by trainers who have 60+ years of combined experience in the customer success space. For course details, click here.

Best practices 22

Best practices SaaS Accountability Education 22

SmartKarrot

NOVEMBER 20, 2020

Role: VP of Customer Success Location: Santa Clara, CA, US Organization: Cloudinary As a VP of Customer Success, you will be responsible for leading, expanding, and mentoring the Customer Success teams through strategy and Objectives and Key Results (OKRs) along with hiring, coaching, and developing a world-class team.

Customer advocacy 10

Customer advocacy Coaching Government Consulting 10

SmartKarrot

JANUARY 5, 2021

Without further ado, here is presenting to you our Top 50 Customer Success Influencers for 2021. Proclaimed as the Customer Success growth expert, consultant, and thought leader, Lincoln is a customer-centric growth mastermind. Additionally, he serves as the Chief Customer Officer at Higher Logic. Lincoln Murphy.

Chief Customer Officer 21

Chief Customer Officer SaaS B2B Coaching 21

ChurnZero

MAY 12, 2020

So, the next time you are out walking the dog, running on the treadmill, cleaning the house or doing other tasks that doesn’t require a lot of mental energy, pop in your earbuds, press, “Play” and learn from these Customer Success leaders and SaaS experts. . Host: Jeff Breunsback and Jay Nathan from Customer Imperative.

SaaS 64

SaaS Chief Customer Officer B2B Customer advocacy 64