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B2B Customer Segmentation: Six Best Practices

Totango

This article will give you six best practices for optimizing your B2B customer segmentation. Sales : Sales teams can use customer segmentation to group prospects and customers based on propensity to buy, potential transaction value and upsell opportunities. Six Best Practices for B2B Customer Segmentation.

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How to hold customers accountable, and other outcomes based customer success best practices

ChurnZero

That’s especially true when it comes to aligning everyone on outcomes and gathering the data to track and measure them, which requires a set of outcomes based customer success best practices. Using attendee questions from our recent webinar on outcomes based customer success, they’ve mapped out six best practices to follow.

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Guest Post: How to Design a Customer Success Program That Works

ShepHyken

How to train new CX processes Refining your current CX processes and training your team is crucial for developing a more customer-centric team culture and building a well-oiled machine. Provide them with checklists, guides, and best practices. You’ll primarily need: Time for training new CX processes.

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How to Communicate Effectively with Customers: Best Practices

Cincom

The key stages include: Initial Research: Early messaging should focus on educating prospects with thought leadership content detailing industry trends and best practices. Adoption: Share tips, how-to content, and community forums to aid customers in skill-building and integration post-purchase. This builds awareness and trust.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.

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7 Digital Customer Experience Best Practices for Higher Satisfaction

Totango

Here are 7 digital customer experience best practices. For example, if data indicates that a customer has not completed their account profile, a workflow can be triggered which sends the customer a reminder and a link to a tutorial on how to finish their profile. Use Messaging Which Connects with Your Target Audience.

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Net Promoter Score Question Best Practices: How to Ask Them and How to Follow Up

Totango

However, the value of NPS surveys depends on how you go about conducting them as well as what you do with the data you collect. Here we’ll cover some best practices for getting the most out of your NPS surveys. In the process, we’ll look at how technology can help you optimize the results you get from using NPS surveys.