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The Evolving Chief Customer Officer: Identifying Value, Authority, Scope, Responsibilities, and Strategic Direction Within the Enterprise

Beyond Philosophy

In the past decade, we’ve seen the number of companies with an individual in the role of Chief Customer Officer (CCO) – nicely defined by Wikipedia as “the executive responsible for the total relationship with an organization’s customers” – grow from under 100 to thousands today. Michael Lowenstein, Ph.D.,

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The indispensable role of Customer Success in B2B SaaS with ChurnZero CEO You Mon Tsang

ChurnZero

I would have thought it’d be big data, etc. Paul: As sales moves away from a push model—now customers intuitively know what they want, they start Googling it and they’re buying versus being sold to—how does it change things like contract extensions and upsell opportunities? There are many ways to do this.

SaaS 52
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The indispensable role of Customer Success in B2B SaaS with ChurnZero CEO You Mon Tsang

ChurnZero

I would have thought it’d be big data, etc. Paul: As sales moves away from a push model—now customers intuitively know what they want, they start Googling it and they’re buying versus being sold to—how does it change things like contract extensions and upsell opportunities? There are many ways to do this.

SaaS 52