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The mobile app experience seamlessly integrates with pioneering technologies like artificial intelligence, augmented and virtual reality and bigdata analytics to offer engaging experiences. Bots can enable automation to the extent of self-service (for basic queries/complaints) for the customers.
According to an MIT Technology Report , 90% of survey business respondents said that conversational AI has drastically improved complaintresolution speed. But the next evolution will make AI tools capable of even predicting what the customer needs using bigdata and highly personalized customer profiles.
Whereas, the medium may affect everything from customer satisfaction to average complaintresolution time. Several contact center and IT departments don’t have the info data or budget resources. The best news is that you don’t need infinite resources and money data. Famous quoted “the medium is thesage.”.
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