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The Evolving Chief Customer Officer: Identifying Value, Authority, Scope, Responsibilities, and Strategic Direction Within the Enterprise

Beyond Philosophy

Reflective of the escalating focus on customer data, experiences, and relationships across all methods of communication and access, the role is rapidly evolving and morphing; however, there is general agreement regarding its significance in building and sustaining true value, planning capability, and enterprise customer-centricity.

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Digital Transformation in Retail Banks: Potential Impact on Brand Equity, Customers, and Employees

Beyond Philosophy

I’m capitalizing the first letter of each word because the pervasiveness of digital transformation has all the feel of Big Data a few years ago and Reeingineering in the 1990’s. Much of the digital transformation emphasis has been on technology (big data analytics and cloud, mobile apps, etc.)

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Accueil: Where and How Does Humanity Impact Customer Experience?

Beyond Philosophy

To understand customers, the enterprise needs to think in human, emotional terms. Evidence of a humanistic, customer-focused enterprise is where values, mission and vision can be seen, and endorsed, by everyone inside and outside the company. But, there is little that is new or trailblazing in this idea.

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Do You Use the Right Measures for Your CX?

Beyond Philosophy

Peppers recalls a consulting gig for a large public enterprise outside the US a few years ago that measured their NPS every month. You must understand what’s going on in consumers lives if you use this data—and their emotions are always going on, whether consciously or subconsciously. .

Metrics 312
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Executive Report: The Customer Data Too Often Overlooked by the C-Suite

A recent Calabrio research study of more than 1,000 C-Suite executives has revealed leaders are missing a key data stream – voice of the customer data. Download the report to learn how executives can find and use VoC data to make more informed business decisions.

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Guest Post: The Relationship Between Cloud ERP and Big Data

Natalie Petouhof

Enterprise resource planning (ERP) within the cloud is the engine utilizing data produced on the plant floor to power manufacturers. Cloud ERP gives manufacturers more precise and real-time data. Big data is popular amongst business intelligence and analytics applications. Image Source: FanRP ). **.

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2 Innovative Technologies Guaranteed to Reduce Your Truck Rolls

TechSee

There are a number of companies offering data analytics solutions that specifically address the issue of unnecessary truck rolls. This allows the enterprise to focus efforts on calls likely to result in successful self service, and spend minimal time on those incidents that definitely require truck rolls. . Better CX at lower cost.