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How to Best Use Customer Feedback: 3 Ways to Act on Big Data

PeopleMetrics

For all its promise, and all its hype, big data has always had one inherent problem. You see, big data is. And when you're facing something big, you may find it overwhelming. But let’s get you off that cold linoleum floor and discuss how to best use customer feedback.

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Turning Big Data Into Big Rewards

Clarabridge

Marketers are flunking the “big data test.” According to Gleanster Research, as many as eight out of 10 CMOs at large enterprise organizations believe they could be doing a far better job of using data to make better and more informed marketing decisions. I Have All this Data—But Is It Relevant?

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Transforming the Customer Experience with Big Data

CX Journey

What is big data? Big data" has been defined in many different ways and seems to most often refer to the sheer volume of data, but for the purpose of this article, I''m going to refer to the data sources. Data must be synthesized. Data must be operationalized. I know it''s not. Geoffrey Moore.

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Call Center Optimization: Big Data Analytics

Global Response

Call centers are increasingly turning to big data analytics as a pivotal tool for optimization. By harnessing the power of vast data sets, businesses can uncover deep insight into customer behavior, preferences, and trends, enabling them to tailor their services for maximum impact. Let’s take a look.

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Executive Report: The Customer Data Too Often Overlooked by the C-Suite

A recent Calabrio research study of more than 1,000 C-Suite executives has revealed leaders are missing a key data stream – voice of the customer data. Download the report to learn how executives can find and use VoC data to make more informed business decisions.

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Big Changes Need Big Data 

Playvox

Prior to Playvox, accessing specific and relevant data for individual teams was a complex task. SoFi’s QA team captures feedback from multiple support channels and communicates constructive coaching directly to agents, team leads, and managers. Hours of manual work was required to drill down into useful information.

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Where Is Gamification Going? Some ‘New Rules’; Or, Stated Another Way….

Beyond Philosophy

Several years ago, one executive of a game design firm defined gamification as “a loyalty program on steroids, functional software that looks and plays like a game and a real world activity with feedback and challenges.” This gave gaming something of a Philosopher’s Stone, or magic wand, aura.