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What is Customer Science? Is this the next wave of change?

Beyond Philosophy

Customer Science to me in the integration between a number of existing disciplines; Behavioral Science, Technology (AI) and Big data. We often say there is a big difference between what Customers say and what they do. Key Takeaways. It is about using science to understand Customers in a much deeper, meaningful way.

Finance 396
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Majoring in Customer Experience

CX Accelerator

Especially when you consider that to gain buy-in from executives for CX initiatives, there must be data to support it. Also, consider the world of big data and the way making sense of huge sets of data has helped companies deliver more personalized experiences. Erica Mancuso. Eric Engwall.

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Do You Use the Right Measures for Your CX?

Beyond Philosophy

Moreover, in the era of big data that we have today, there are a lot of observations that we can make. When you combine that with the data gathered by the Golden Question, you could learn a lot about what drives value for your customers. There are a variety of questions that can reveal motivations like that.

Metrics 312
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Digital Transformation in Retail Banks: Potential Impact on Brand Equity, Customers, and Employees

Beyond Philosophy

I’m capitalizing the first letter of each word because the pervasiveness of digital transformation has all the feel of Big Data a few years ago and Reeingineering in the 1990’s. Digital innovation in banking can be seen in the transformative way people transact and organize their finances.

Banking 225
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Majoring in Customer Experience

CX Accelerator

Especially when you consider that to gain buy-in from executives for CX initiatives, there must be data to support it. Also, consider the world of big data and the way making sense of huge sets of data has helped companies deliver more personalized experiences. Erica Mancuso. Eric Engwall.

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Reducing hallucinations in LLM agents with a verified semantic cache using Amazon Bedrock Knowledge Bases

AWS Machine Learning

Retrieval Augmented Generation (RAG) techniques help address this by grounding LLMs in relevant data during inference, but these models can still generate non-deterministic outputs and occasionally fabricate information even when given accurate source material.

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Talking Omnichannel But Organised Multi Channel?

Peter Lavers

The automotive sector, for example, is in an unprecedented period of market and legislation-driven disruption in its brands, products, markets, fuels, financing, taxation / charging – and channels & media. And things are still changing fast!