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5 Top Customer Service Articles For the Week of March 19, 2018

ShepHyken

Adweek) Consumers are demanding multichannel options that are easier to use. Coffee, doughnuts and Big Data: Q+A with Dunkin’ Donuts VP Sherrill Kaplan by Mike O’Brien. I have added my comment about each article and would like to hear what you think too.

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Guest Post: 6 Customer Service Trends That You’ll Want to Adopt in 2022

ShepHyken

Multichannel support may not be sufficient today. Unlike multichannel support, omnichannel combines all channels, such as SMS, calls, social media, and email to serve a single customer without compromising the brand experience. Display statistics, machine learning, artificial intelligence, and big data results. .

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Breaking down silos in the multichannel contact center

Calabrio

While this data is often richer and more complete than real-time data feeds, batch-loading is relatively inefficient for handling very large amounts of real-time data, and performance can suffer when the “refresh” intervals get shortened to minutes, or even seconds. The birth of Big Data.

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Using Big Data to Create Exceptional Customer Experiences

VocalCom

Big data has been a buzzword in the customer service industry for some time now. As every brand knows, all databig and small—can be applied in some manner to drive sales and improve customer service. Here are five essential big data sources to look at—and how you can use them to create exceptional customer experiences.

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5 Ways Big Data Can Improve the Customer Experience

VocalCom

In addition, contact center metrics such as average handling time and first contact resolution provide data on how the customer experience is affected by service practices. Here are five ways big data can be used to improve the customer experience. Big data is also critical to implementing targeted marketing practices.

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Top 5 Posts in March

Contact Center Pipeline

Our most-read blog post in March was Kathleen Peterson’s insightful look back at McKinsey & Company’s decade-old research into the impact of Moments of Truth on customer loyalty, and its relevancy in today’s multichannel environment.

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Breaking down silos in the multichannel contact center

Calabrio

While this data is often richer and more complete than real-time data feeds, batch-loading is relatively inefficient for handling very large amounts of real-time data, and performance can suffer when the “refresh” intervals get shortened to minutes, or even seconds. The birth of Big Data.