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The Future Today! Personalization 2.0

Beyond Philosophy

Data is collected about our personal behavior everywhere. In a word: Personalization. The Era of Personalized Marketing is Here. I am making jokes, but to be honest, I am a fan of personalization. When you make something personal for a customer, you start to create an emotional relationship with your product or service.

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Guest Blog: How to Engage Customers with Your Brand

ShepHyken

This week we feature an article by Dwayne Charrington who writes about how to engage your customers in personalized, meaningful, and relevant ways. Here’s the guide that lends you an insight into engaging your customers in personalized, meaningful, and relevant ways. Send personalized relevant messages.

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What Is Your Personality Type, and How Does This Affect Your Success?

Beyond Philosophy

Furthermore, Cain thinks introverted personalities also have much to offer the world. Today, we discuss personality and try to correct imbalances placed on one type of personality over another. Instead, introversion means the person requires quiet, alone time to recharge. Personality vs. Situational Psychology.

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Guest Blog: 3 Ridiculously Simple Ways to Generate Customer Delight

ShepHyken

Would any person on earth want to be treated like that? I run a consulting shop that employs one person: me. When a prospective customer calls me for a consultation, I make sure they know that I’m the only one who will handle their file, and it will never be passed off to someone else. I’m looking at you AT&T.

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Guest Blog: Digitizing the Customer Experience Without Losing the Customer

ShepHyken

Some might say it was a simpler time with a more personal touch, and in some ways they would be right. Today’s customer is more informed and fully expects an increasingly personalized service, despite the fact that most of their shopping is virtual. John Boccuzzi Jr.

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Guest Blog: Five Star Hotel, Minus Five Star Service

ShepHyken

A short time later, another hotel staff person came into the room, looked around and left. Keynote speaker and sales, service, and leadership consultant Tim Richardson works with corporate clients, associations, and the hospitality and private club industry to help them unlock the blocks to effective sales, service, and leadership.

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Guest Blog: Building a Human Powered, Technology-aided 21st Century Customer Experience

ShepHyken

This week we feature an article by Joseph Michelli who has written a new book about how Airbnb has used convenience and personalization to deliver an amazing experience. As a reader of Shep’s blog, I’ll assume you know you’re in the people business. Read Shep’s latest Forbes article: Ten Ways To Handle A Brand Crisis.