Remove Brand ambassadors Remove Case Study Remove Scripts
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Guest Blog: Exceptional Customer Support Is Fresh, Not Canned

ShepHyken

Forced to listen to fake-happy ‘customer care’ puppets reading from scripts? Consumer empowerment (social media has consumers publicly sharing stories about buying experiences) is diluting customer loyalty to brands and raises expectations about post-purchase support. Stay away from scripts. Here’s an upbeat case study.

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5 Types of Customers and How to Approach Them (Pt1)

LiveChat

If they work from a single script no matter who comes to talk to them, well, they need to do some homework. A team that changes their approach for different cases is the team that gets good customer service results. You can do this yourself or point him to a resource like a landing page or a case study that will do it for you.