Call Center Metrics and KPIs to Measure Performance and Productivity
CCNG
JULY 27, 2022
That means operational metrics like Average Speed of Answer (ASA), Average Handle Time (AHT), and FCR prove to focus on controlling costs instead of ensuring overall customer satisfaction. Also, with the improvement in self-service, call volume typically consists of a more complex series of calls, which AHT can measure less predictively.
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