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Key Components of Unified CXM Unified CXM comprises several essential components: Holistic Customer View : Integrates data from marketing campaigns, sales, customer service interactions, social media, CRM systems, and feedback tools. Key components include data integration, omni-channelsupport, and real-time analytics.
Whether through phone, email, chat, or social media, customers demand consistent, high-quality support. This is where omni-channelsupport becomes essential. Cost Efficiency: Outsourcing backup support helps manage costs while maintaining service standards.
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