Calibration Engineering Personalization Strategic Value 
ClearAction
MAY 29, 2016
From the customer’s viewpoint, they certainly want everything provided by Marketing to be easy and personalized. Value Creation, Communication & Management. Marketing is primarily a value communicator, rather than a value creator, deliverer, or manager. How Customers Think of Customer Experience.
ClearAction
MAY 29, 2016
From the customer’s viewpoint, they certainly want everything provided by Marketing to be easy and personalized. Value Creation, Communication & Management. Marketing is primarily a value communicator, rather than a value creator, deliverer, or manager. How Customers Think of Customer Experience.
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