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What is a call center?

Global Response

Of course, sometimes customers need to speak to a human agent to answer more specific, detailed questions, resolve a concern or address specialized needs. When they do, having warm, customer-obsessed call center associates is the perfect way to provide an exceptional customer experience and develop long-term brand loyalty and retention.

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KPIs for call centers: 8 critical metrics to track

Global Response

Which call center KPIs matter most? Of course, the call center KPIs that matter most for your business depend on your goals. Let’s walk through 8 of the most critical call center KPIs that can help take a standard call center to a superior one. Average abandonment rate.