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For example, a study by Wells Fargo found that 60% of banking transactions are made by customers who still prefer to do business with a teller. According to Parature , voice continues to take the lead amongst all channels, but it’s not the most pleasant experience.
For example, a study by Wells Fargo found that 60% of banking transactions are made by customers who still prefer to do business with a teller. According to Parature , voice continues to take the lead amongst all channels, but it’s not the most pleasant experience.
According to this Customer Experience Executive Report , customers place a premium on great experiences, and 63% of them would pay more for a better experience. The Temkin Group’s 2017 Customer Experiencestudy showed a severe decline in customer experience ratings from 2015 to 2016.
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