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5 Keys to Writing a Successful B2B Telemarketing Script

Quality Contact Solutions

Recently I was asked what the key was to create a robust B2B Telemarketing Script. It’s a good question, and after having helped develop and implement thousands of successful scripts over the years, I don’t have that 30-second elevator pitch answer to that question. What is the goal of the script?

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Stop Avoidable Customer Churn With Great Agent Behavior

Callminer

The CallMiner Index report shows that the wrong behavior drives churn, with 55% of consumers saying they are very or extremely likely to switch after a bad call center experience. In fact, more consumers (78%) said they would be very or extremely likely to stay loyal after a good call center experience.

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Guest Blog: Hiring and Leadership to Improve CX in Your Call Center

ShepHyken

This week we feature an article by Matthew Smollen who says e nsuring your clients have an amazing call center experience when interacting with your brand is one of the best ways to encourage repeat and referral business. All the scripts in the world won’t mean anything if the person delivering them doesn’t fit.

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How Call Center Scripting Software is Giving New Life to Old Customer Service

Zingtree

For call centers and organizations, efficiency, effectiveness, and personalization are critical drivers in how a customer will react or respond to a communication, especially considering the aversion to the dreaded phone tree. Integrating More with Existing Online Tools. Making it Easier to Make Improvements.

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International Contact Centre Operations Tips & Best Practices

Callminer

.” – Nicolina Savelli, 7 Tips for Success from Experienced Call Center Professionals , Fonolo; Twitter: @fonolo. Encourage agents to cheer up callers with more flexible scripting. Take advantage of this phenomenon by constructing your scripts to promote positive responses.”

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5 Keys to Writing a Successful B2B Telemarketing Script

Quality Contact Solutions

Recently I was asked what the key was to create a robust B2B Telemarketing Script. It’s a good question, and after having helped develop and implement thousands of successful scripts over the years, I don’t have that 30-second elevator pitch answer to that question. What is the goal of the script?

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Overcoming common contact center challenges with generative AI and Amazon SageMaker Canvas

AWS Machine Learning

Keeping up with this volume while giving customers immediate answers is challenging without time to research between calls. Typically, call scripts guide agents through calls and outline addressing issues. To use Amazon Bedrock, make sure you are using SageMaker Canvas in the Region where Amazon Bedrock is supported.