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We’ve been chatting a lot about customer satisfaction (CSat) recently, but for very good reason; measuring the degree to which your product / service meets customer expectations is critical to the success of your brand, regardless of the vertical or size. Understand Your Customers’ Expectations. Make Sure Your Metrics Are Accurate.
Start measuring this KPI after a customer leaves your IVR and wait until they’re greeted by an agent. Slow answering can lead to a high call abandonment rate or low customer satisfaction. If your agents can resolve an issue during the first call, your IVR and other systems are directing customers successfully. Returned calls.
This is towards meeting strategies purpose and performance targets. Usually, it doesn’t include the time and taking to navigate with the IVR system. As well as the degree of the accessibility to their callers. Besides, the industry as it is directly related to callersatisfaction. This is no longer in case.
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