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One technology leading the way online is chatbot marketing. In fact, the global chatbot market is expected to see a compound annual growth rate of nearly 25% between 2021 and 2028. This means savvy marketers and business people are turning to chatbots and other conversational marketing tools at quickly escalating rates.
Offering technology that eases the lives of customers, and acknowledges their increasingly mobile, digital lives: Providing online self-service; the ability to review your business efficiently via short online surveys; and offering chatbots for Q&As are a handful of ways to adapt your business to emerging digital channels.
Chatbots and Virtual Assistants The usage of chatbots and virtual assistants is one of the most significant ways technology is revolutionising customer service. Virtual assistants and chatbots may also free up human agents to concentrate on more complicated inquiries, leading to quicker response times and more customer satisfaction.
For example, AI chatbots now are capable of providing rich messaging types such as quick replies, carousels, and knowledge base snippets, enabling seamless self-service for your customers. According to an MIT Technology Report , 90% of survey business respondents said that conversational AI has drastically improved complaintresolution speed.
In Deloitte’s 2017 Global Contact Center Survey , contact center executives said one of the big changes that will transform the customer experience in the next few years is the aim of making interactions “effortless.”. Consumers prefer solutions that are quick, convenient and on their terms.
Respond empathetically, acknowledge the issue, and work towards finding a satisfactory resolution. Providing prompt and effective complaintresolution demonstrates your commitment to customer satisfaction. You can create surveys or polls to gather insights about customer preferences, experiences, and expectations.
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