Remove Chief Customer Officer Remove CRM Remove Strategic Value
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Customer Experience + Marketing: Pro’s & Con’s

ClearAction

Historically, customer experience management may have been thought of as the Service organization’s domain: dealing with post-purchase questions, returns, and misunderstandings. Leading customer experience excellence is a tremendous opportunity for Marketing’s strategic value.

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Optimizing Call Center Customer Support for Increased Revenue

Tenfold - Contact Center Blog

Organizational success and long-term growth primarily depends on customer satisfaction and loyalty, and customer service has always supported corporate growth by keeping customers happy and ensuring their ongoing loyalty. Companies such as Apple, Samsung, Google and GE are just a few examples of customer-centric business models.