Remove Chief Customer Officer Remove Definition Remove Upselling
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Three chief customer officer job descriptions we love

ChurnZero

The role of the chief customer officer has become an essential function in subscription-based business models such as software-as-a-service (SaaS), where customer retention is paramount and requires executive-level leadership. If a customer churns before the payback period is met, it’s a financial net loss.

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Who should own the Renewals and Upsells? Sales or Customer Success?

CSM Practice

In whatever situation, the question “Who should own the renewals and upsells?” is considered to be a crucial topic among the Customer Success community. That said, many experts in this field are taking time to brainstorm to come up with a specific answer to the question, “is it sales or customer success’ responsibility?”.

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Do you have a definite customer success organization structure?

CustomerSuccessBox

Before starting a customer success practice, a company also needs to decide what the core objectives are going to be. At the start, it is not feasible to focus on several KPIs like retention, onboarding, upsells etc. So, s/he would not give the required time or put in the necessary efforts to reduce churn or increase upsells.

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How to measure value realization

ChurnZero

As a vendor, value realization affects customer loyalty and retention, customer satisfaction, referrals and recommendations, and opportunities to upsell. The stages of value realization are definition, delivery, realization, validation, and optimization. Definition. Your customer has seen the product’s value.

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How to Optimize Your Renewal Process When Sales Owns It

ChurnZero

This is a guest blog post by Irit Eizips , Chief Customer Officer and CEO of CSM Practice. . Keeping a renewing client allows you to increase your Customer Success team’s efficiency and grow your SaaS business. With a clearer understanding of the role, the Renewal Manager can definitely focus on the whole process. .

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Q&A: How Your Organization Can Achieve a Customer-First Transformation

ChurnZero

To understand the why and how behind putting the customer at the center of your business, we hosted a webinar with two founding team members of customer-first organizations: ChurnZero’s Chief Customer Officer Abby Hammer and inSided’s CEO/Co-Founder Robin van Lieshout. There are variations in how that can work.

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The Fear of Churn

ChurnZero

And when a customer is acquired you often don’t know how it will affect your relationship with them. Will it lead to upsell? Lucas Farley, Customer Success Manager. Abby fears a disengaged customer because she knows the great things that can be accomplished when a customer puts in the work (please please!).