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The Evolving Chief Customer Officer: Identifying Value, Authority, Scope, Responsibilities, and Strategic Direction Within the Enterprise

Beyond Philosophy

In the past decade, we’ve seen the number of companies with an individual in the role of Chief Customer Officer (CCO) – nicely defined by Wikipedia as “the executive responsible for the total relationship with an organization’s customers” – grow from under 100 to thousands today. Michael Lowenstein, Ph.D.,

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Improve CX Metrics with Cloud Communications

8x8

According to a major new study by Aberdeen Group, it’s time to unify the contact center with the rest of your enterprise. And, customer complaint metrics are markedly better as well. For enterprise-size businesses, you have an ally in your Chief Customer Officer or Customer Experience Officer.

Metrics 66
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20 Business Leaders Share How Call Centers Can Address Increased Customer Vulnerability

Callminer

Despite the pandemic, customers have retained the expectation that if they call you, you’ll be there for them. Now more than ever, organizations need to actively manage the Average-Speed-of-Answer (ASA) metric. They can then incorporate serving customers with these specific vulnerabilities into training. Eric Sachs.

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How to set baseline SaaS onboarding metrics

ChurnZero

It requires a genuine understanding of your customer cohorts and their goals, perceptions, and needs. To share how to choose, track, and act on effective onboarding metrics, ChurnZero Customer Success Enablement Team Lead Bree Pecci joined CSM Practice for a drill-down into customer-centric onboarding. Irit: Hi everyone.

Metrics 98
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CX ROI Metrics Roadmap

ClearAction

CX ROI Metrics Roadmap Lynn Hunsaker Your CX ROI metrics roadmap is a cause-and-effect sequence that multiplies growth. All customer experience metrics used today are lagging indicators of growth. You’re measuring what already happened with customers. Gold metrics are the key to multiplying value.

Metrics 48
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How to Structure Your Customer Success Team

Totango

In CS, the success of the team starts with the right leader, which, depending on the size of the company and team, could be the Director of Customer Success, the VP of Customer Success or the Chief Customer Officer. How customers are segmented can help with the division of labor and the CS team structure.

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Customer Experience Influencers You Must Follow – Part 1

Customer Guru

He has extensive experience in retail, wholesale, franchising, and small business and has a strong belief in positive customer experience. Augie Ray is the Research Director in customer experience for Marketing and CX leaders at Gartner. He advises Fortune 500 businesses on customer-centric CX strategy, goals, metrics, and procedures.