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The Customer Success Maturity Model Part 1: “Build” Capabilities (The Foundation of CS)

Education Services Group

What is the ESG Customer Success Maturity Model? Customer segmentation influences everything from how well you allocate your CS resources to whether or not your customers renew. If your customers are properly categorized, Customer Success costs actually go down and, over time, sales and marketing costs will decrease as well.

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The Power the Ultimate Question

Horizon CX

The research was conducted between September 24, 2019, and November 25, 2019, and targeted CX Professionals within B2B organizations with titles ranging from Chief Customer Officers and VPs of CX to Directors and Managers of CX. It is regarded as an industry-standard CX metric that will likely continue into 2020 and beyond.

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