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7 Signs of Decline for the CX Movement in 2015

Beyond Philosophy

My concern is the focus on improving the Customer Experience is in danger of heading the same way as Customer Relationship Management (CRM), into failure if it’s not careful. I see seven signs of failure for CX that I saw with CRM, represented in common statements I hear, including: “This IT system, will solve all my problems.”.

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Five Ways to Eliminate Customer Service Friction

ShepHyken

I recently shared the stage with Jeff Nicholson, global head of CRM for Pegasystems, at the PegaWorld users conference in Las Vegas. Perhaps the biggest friction point of all with customers is making them wait and disrespecting their time. Our discussion was all about eliminating friction, especially in the customer support world.

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When Improv Meets Business

ShepHyken

I recently was invited by Pegasystems to attend Pegaworld 2016, their annual users’ conference. The conference was everything about CRM (customer relationship management). So, what does improv have to do with CRM and business? It had to do with improvisational acting.

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Guest Blog: Persona-lizing the Customer Experience

ShepHyken

With over 20 years of global experience in Marketing Applications and Analytical CRM, Mark Smith is a leader in building, growing and managing successful companies. Mark is a regular at industry conferences and events and shares his insights on customer journeys, omni-channel marketing, solutions sales leadership and high-tech marketing.

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Personalization – The Fifth P In Marketing

ShepHyken

I recently attended the Internet Retailers Conference and Expo (IRCE) in Chicago and listened to a number of keynote and breakout presenters talk about how personalization is becoming one of the major differentiators. A good customer relationship management program (CRM) could help in certain sales and support situations.

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Guest Blog: How to Boost Retail Customer Experience Through AI-powered Price Optimization

ShepHyken

Forbes contributor, speaker at IRX, eCommerce, RBTE conferences. Read Shep’s latest Forbes article: The Thinking Behind Customer Relationship Management (CRM). Alexandr Galkin , CEO & Co-founder of Competera , price optimization software for enterprise retailers looking to increase revenue and stay competitive.

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Listen, Learn, Laugh – The Contact Center Show

CCNG

Almost 20 years ago, while speaking at a contact center conference, I had the opportunity to meet Amas Tenumah. He brings a 40-year track record of transformation and consulting in contact centers and digital channels - engaging some of the top brands in the world with CRM and CX best practices.