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The 5 Rules of Behavioral Journey Mapping

Beyond Philosophy

We’ve recently trained some of our clients on journey mapping. We discussed the problems with journey mapping in a recent podcast. Traditional journey mapping is what a customer is doing, but is missing a few things. What is the first stage of your journey? Build deliberate memory points.

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Mastering Customer Journey Mapping: Strategies for Success

Interaction Metrics

The discussion highlighted the synergy between scientific customer feedback and customer journey mapping, likening these two tools to the left foot and right foot of an effective CX strategy. Takeaways from the Customer Journey Mapping Roundtable Takeaway #1. Takeaway #3. Takeaway #4. Takeaway #5.

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Are you Irrational: 7 Questions to See If You Are Irrational?

Beyond Philosophy

Taking Journey Mapping to the Next Level. For more Customer Experience concepts, register for our Advanced Customer Experience Management (CEM) Certification Course beginning on April 20th. Please click here to learn more. Customers are Irrational: Stop Fighting It. Follow Colin Shaw on Twitter @ColinShaw_CX.

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Guest Post: Reset Buyer Strategy to Drive Post-Pandemic Revival

ShepHyken

With air travel, in-person meetings and conferences curtailed right now, it is the only way businesses can sail through the pandemic revival stage. Further, refreshing your customer personas and journey mappings is a good idea. Consumer interactions have changed as well. Most employees have moved to the work-from-home set-up.

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Building a Great CX Team

CX Accelerator

Customer Journey Mapping. CUSTOMER JOURNEY MAPPING Being able to map customer journeys with your organization is a skillset unto itself. One of the most important things a good journey map can do is connect the employees of an organization to the customer. Project/Program Management.

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Top CX Takeaways from the Frost and Sullivan CCW Conference

CX Accelerator

Summarized below are a few of the most popular trends coming out of the conference… Most of us are not ready for AI. A poll of the conference audience showed a great deal of inconsistently, with many rolling it up as part of Customer Service. Find out more about Frost and Sullivan CCW Conference HERE and I hope to see you in 2019!

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Customer Journey Mapping

Call Experts

Often, the customer journey is influenced by motivations and trends unrelated to your company’s service. Every customer interaction is unique, and the most efficient way to create a general understanding is with a customer journey map. Here are the essential steps you should consider before starting your map.