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Personalization – The Fifth P In Marketing

ShepHyken

The fifth P stand for Personalization. Personalization is a popular word these days. Companies who can personalize their experiences win over customers. Traditional personalization came from remembering past customers, using their name, building rapport and other personal, human-to-human, interactions.

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Privacy in the Age of Personalization: Striking the Right Balance

Beyond Philosophy

Listen to the podcast: Personalization is a key element in doing business today. However, getting too personal can be off-putting in some situations. So, today we are going to look at how you can strike a balance between personalizing your interactions and offerings for customers without freaking them out.

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What is your personality type, and how does this affect your success?

Beyond Philosophy

How you answer this question is one of many ways that you can explore your personality type. The personality you have will help you determine how to leverage your strengths (and confront your “opportunities”) on your path to success. For each dimension, there are personality traits that are associated with the area.

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Gone Virtual: Recap of the CETX Conference

Callminer

With over a thousand registrants, our inaugural CETX and very first digital conference also marked one of our largest events to date. After months of organizing, and re-organizing, we’re proud to say that our first virtual Customer Engagement Transformation Exchange (CETX) was a success!

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Brain Fog HQ: Memory Enhancement Techniques for Professional Development

Speaker: Chester Santos – Author, International Keynote Speaker, Executive Coach, Corporate Trainer, Memory Expert, U.S. Memory Champion

Learning Objectives Develop your visualization, creativity, and imagination Make the most of networking opportunities at conferences and meetings Give presentations without notes to become a more effective and persuasive speaker Help your team retain information and improve their client relationships Remember names more easily Improve professional (..)

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LISTEN is back! Join us in Miami, Oct. 31 – Nov. 2

Callminer

CallMiner's annual LISTEN conference is back in person at Loews Miami Beach Hotel in Miami, October 31 through November 2. Register today for three days of education, networking and fun.

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Making Optimal Customer Experience A Focus of Your Company’s (And Your) Thinking and Doing: The Case for Foundation and Advanced CEM Training

Beyond Philosophy

In most instances, the customers see no brand ‘personality’ or brand-to-brand differentiation, and their experience of the brand is one-dimensional, easily capable of replacement. Moreover, the customer has no personal investment in choosing, and staying with, one brand or supplier over another.

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6 Killer Applications for Artificial Intelligence in the Customer Engagement Contact Center

If Artificial Intelligence for businesses is a red-hot topic in C-suites, AI for customer engagement and contact center customer service is white hot. This white paper covers specific areas in this domain that offer potential for transformational ROI, and a fast, zero-risk way to innovate with AI.