Consulting Customer Experience Entertainment 
Beyond Philosophy
JANUARY 10, 2019
The answer is found in the concept of mental accounting, and it might have significant implications for your Customer Experience. We discussed how our mental accounting affects our behavior as customers in our recent podcast. So, what does all this have to do with your Customer Experience?
Beyond Philosophy
JANUARY 17, 2018
In both situations, you are going to spend more money than you thought you were going to for entertainment. So, when you lose the ticket, you have drained what you allotted mentally for your entertainment budget that evening, so you are unwilling to spend another $20 (it isn’t in the budget, after all!). In both cases, you are out $20.
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Beyond Philosophy
JANUARY 18, 2016
Here are 8 big mistakes with Customer Experience that we hope brands learned from: “It’s not the pants, it’s your body type” excuse from Lululemon. Comcast guy took a nap on Customer’s couch and son’s pillow during a service call. The Good, The Bad, And The Ugly in Customer Experience Lately. We all have.
Beyond Philosophy
JULY 20, 2021
While we can’t predict they will do the same for you with certainty, we feel that they will be helpful in the pursuit of your career goals for yourself and your Customer Experience management goals for the organizations. The Experience Economy: Competing for Customer Time, Attention, and Money.
ShepHyken
APRIL 30, 2024
I quoted several people from sports, entertainment and business. When I’m asked to give a customer experience keynote speech , one of the points I like to make is the importance of simplifying the complicated. As important as convenience is to the customer experience, there is more to “de-complicating” the overall experience.
Beyond Philosophy
JUNE 25, 2020
Customer Memories are a fascinating subject. In many ways, they are what your Customer Experience is, at least from the customers’ perspective, which we also discussed on a recent podcast. They are certainly the most critical element of your customer loyalty. So, what’s your plan for retrieval?
Beyond Philosophy
JUNE 15, 2016
Interestingly, some brick and mortar retailers are also embracing virtual reality as a technology that can bring customers into the store rather than drive them away. Toms shoes, for example, hopes to entertain its customers with an in-store virtual reality video that immerses them in a company trip to Peru to distribute shoes to children.
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