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5 Ways to Make Marketing More Strategic

ClearAction

5 Ways to Make Marketing More Strategic. As Marketing departments are taking a bigger role in customer experience management, a more holistic perspective will allow your company rise to the top of the field. In the constant treadmill of daily life, marketers may be missing high-value opportunities. Connect People.

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Customer Experience + Marketing: Pro’s & Con’s

ClearAction

Customer Experience + Marketing: Pro’s & Con’s. What happens when the Chief Marketing Officer doubles as Chief Customer Experience Officer? Marketing, sales, and service are typically most in-touch and in-tune with customers, compared to the other business functional areas.

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Assessing Your Outsourcing Services Maturity

HGS

In the healthcare market, there is increasing demand for outsourcing services that can bring strategic insights , optimization, and efficiencies to critical operations, particularly among health plans. Assessing Your Outsourcing Services Maturity. By Donna Martin, Senior Vice President, HGS Healthcare.

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Solving Complex Challenges through B2B Customer Experience

ClearAction

In my 2015 Customer Experience Transformation talk show with Eric Wansong, VMware’s Vice President of Customer Advocacy, he explained how his team adds strategic value across all company departments. .” Take a page from VMware’s playbook. “This job and this organization is a privilege.

B2B 83
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Predictions for Customer Success in 2019

ChurnZero

Whether that’s AI-enabled analysis of customer data to help teams be proactive, in-house virtual assistants that are a resource to support teams as they work with customers or other operational applications, AI will play a larger role in this capacity next year.” – Julia Ahlfeldt, Customer Experience Advisor, Julia Ahlfeldt CX Consulting.

SaaS 73
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4 Essential Questions to Answer for a Successful Cloud Move

Monet Software

With contact center cloud migration in steady growth, about half the North American market is in the cloud with a steady upward trend over the past five years. We ask what data is important to you for migration and offer consulting services to help you determine what data needs migrating to achieve your business goals.

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Building Team Confidence In Complex Sales Skills

Integrity Solutions

As the economy picks up steam, organizations are seeing the next 12 to 24 months as a unique opportunity to capture increased market share and margin growth. Underscoring this complexity is the fact that clients and prospects are expecting more strategic value from the organizations they partner with. By Bruce Wedderburn.

Sales 61