contact center associations Customer Care Personalization 
The Northridge Group
OCTOBER 20, 2021
The age of “digital first” interactions—in which customers encounter businesses online rather than through traditional phone or in-person channels—is here, and it dominates our daily lives. In a “digital first” customer service environment, associates should expect simple calls to be scarce.
The Northridge Group
MAY 2, 2023
Finally, GPT-4 enables users to customize their personalities to meet their specific needs, which enhances its adaptability and flexibility in different situations. For example, GPT-4’s NLP enables it to better understand customer needs and respond quickly to requests. Q: What are the key features of ChatGPT based on GPT-4?
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