Beyond Philosophy

SEPTEMBER 30, 2021

Our listener wants help convincing his team that using a free trial will help sales. So, yes, offering a free trial could increase sales by activating the Endowment Effect. . So, it’s easy to imagine that this free trial would increase sales. One of our podcast listeners wrote to us with a problem. The Trials of Trials.

Sales 195

Sales Advertising Customer centricity Accountability 195

Beyond Philosophy

JUNE 22, 2018

Of course, to be fair, many of us get a medium drink at the restaurants I mentioned because it’s part of the ‘value meal deal’ However, you still have the option to go large, and many of you do not because it is too extreme. To boost the sales of the premium service, you should introduce a “Super-Premium” service.

Sales 360

Sales Consulting Consulting Customer Experience 360

Beyond Philosophy

OCTOBER 31, 2016

In today’s context, their Code of Ethics sounds absurd: Wells Fargo’s reputation as ‘one of the world’s great companies for integrity and principled performance’ sounds laughable in light of the scandal where employees opened millions of fraudulent customer accounts to hit product sales goals over the past 10 years.

Banking 0

Banking Consulting Consulting Sales 0

Beyond Philosophy

JANUARY 20, 2020

Sometimes people say no to sales offers out of habit. The scientific name for it is Escalation of Commitment, but it is also the basis of many sales techniques, and it is an excellent way to get your customers to say yes. . Escalating Commitment into a Sale. There are ways to overcome these habits.

Advertising 447

Advertising Telemarketing Consulting Consulting 447

Beyond Philosophy

NOVEMBER 16, 2023

Before we get into that, let’s remember a foundational element of success in marketing and sales tactics: before you plan and execute, think about what you want to get out of it. Of course, education and persuasion are, too, but working everything into one communications campaign is challenging. Speak to Colin and find out more.

Sales 195

Sales Education Advertising Marketing 195

Beyond Philosophy

MARCH 20, 2017

Turning your value proposition into effective sales and marketing messaging and content to reach potential buyers. Instead, what buyers want is a stellar sales experience where they can learn something new, and marketing content that educates and makes them smarter. Marketing and sales need to collaborate.

Customer centricity 344

Customer centricity Sales B2B Surveys 344

Beyond Philosophy

NOVEMBER 7, 2016

Philadelphia area McDonald’s donate 100% of the income generated from coffee sales to a local youth homeless shelters. In nearby Delaware, McDonald’s owners across the state have a Coffee with a Cause program that uses 50% of the net coffee sales to support a charitable organization chosen in the area by owner/operators.

Transportation 419

Transportation Customer emotions Coaching Employee engagement 419

ShepHyken

OCTOBER 10, 2023

The title of this article may sound like a lesson in sales, but it’s much bigger than that. Of course, every company, Disney included, has to be somewhat competitive with compensation and benefits. It’s about the entire customer experience. There are companies, like Disney, that have achieved that.

Customer Experience 386

Customer Experience Customer Service Sales 386

ShepHyken

APRIL 30, 2021

Merging The Boundaries Between Customer Service and Sales . In the world of omnichannel experiences, sales and customer service teams must work together to create more user-friendly experiences. But did you know that both these teams can add immense value to each other by sharing information? Conclusion .

Customer Service 371

Customer Service Chatbots Analytics Upselling 371

Steve DiGioia

OCTOBER 29, 2015

Of course you have, it has happened to many of us. It may be that the store “sale” was over and you wanted to return a product for credit or your room was not exactly to your liking. Either way, something about the product or service you paid for did not live up to your expectations, or to the advertised sales literature.

Advertising 213

Advertising Sales 213

Myra Golden Media

APRIL 23, 2020

If you don’t have a LinkedIn Learning subscription, it’s super easy to get started training your team with my 7-course customer service boot camp. Here are the 7 courses in my Linkedin Learning Bootcamp. This course outlines a simple four-step approach that can be used in variety of customer service settings.

Customer Service 303

Customer Service Upselling Personalization Customer Support 303

Integrity Solutions

JUNE 10, 2024

There’s no real sales conversation or dialogue. Most sales leaders today recognize this isn’t a sustainable way to develop business and cultivate a long-term customer base. Today’s buyers are not only are turned off by the relentless sales talk, they’re also more informed than ever.

Sales 107

Sales Scripts Personalization Coaching 107

ShepHyken

NOVEMBER 20, 2020

By coaching to handle every situation amazingly well, you can improve reputation and get more sales/. Here are some great examples: Shepard virtual training course. Remember that employee education should be an ongoing process to keep service quality high and hit sales goals. Only by delivering amazing customer service.

Customer Service 371

Customer Service Chatbots Education Feedback 371

Beyond Philosophy

NOVEMBER 4, 2014

We are naturally predisposed to follow a racetrack course of the supermarket. How you can apply it to your business: Depending on what you have available you can arrange the same racetrack course. A spa might have a seating arrangement that brings you closer to the spa products for sale, naturally encouraging the patrons to browse.

Customer Experience 370

Customer Experience Real estate Customer emotions Customer centricity 370

Beyond Philosophy

JANUARY 14, 2015

Real life – stranger than fiction (of course). So on top of a completely perplexing loyalty program structure that has no tie in to an already loyal customer (who is using the private store charge card), the firm can’t credit purchases to the new program once the sales transaction is done at the point of sale?

Customer Experience 411

Customer Experience Accountability Consulting Consulting 411

Beyond Philosophy

FEBRUARY 15, 2018

For those of you who aren’t familiar with Wells Fargo’s nefarious activity, thousands of bank employees opened bogus accounts to hit their sales goals from 2011 to 2016. One area we would advise them to consider will be changing their KPIs to Customer Experience and Satisfaction goals rather than sales goals.

Banking 352

Banking Accountability Consulting Consulting 352

ShepHyken

OCTOBER 13, 2021

Save that for a sales call. Of course, the customer may ask you something related to business, but that’s on them, not you. . Of course, there are many more ways to communicate with your customers. In other words, don’t bring up business. Don’t tell them about the new product you have.

Real estate 274

Real estate B2B Customer Service Sales 274

Beyond Philosophy

SEPTEMBER 7, 2016

Of course, before this year, sales of the iPhone have been excellent with the introduction of the iPhone 6. For me, I see product displays, aisles, sales people and a cash register. To create a great experience like Apple join Beyond Philosophy’s new suite of training courses.

Customer emotions 0

Customer emotions Consulting Consulting Sales 0

Beyond Philosophy

FEBRUARY 24, 2016

If your company has always been sales oriented, most of your compensation packages build on metrics centered around sales performance. The problem is sales-based comp plans focus on the organization, not the Customer. ” Of course the answer is yes. And this proves the point.

Management 283

Management Metrics Customer centricity Consulting 283

Integrity Solutions

JULY 24, 2024

One of the most critical areas where small businesses can gain a competitive edge is by investing in their teams’ development, particularly through sales training. The Fundamental Element Sales Training Often Overlooks Sales training is often deployed with a focus on product knowledge, process, selling skills and techniques.

Sales 100

Sales Coaching Marketing Scripts 100

Beyond Philosophy

DECEMBER 6, 2019

Are you too focused on sales revenue? It was a joke, of course, but it also shows the mentality of the company and their perception of customers. Sometimes, the only time senior management ever deals with customers is when there is a significant sale on the line. This airline didn’t call customers passengers.

Customer centricity 427

Customer centricity Airlines Consulting Consulting 427

Steve DiGioia

AUGUST 31, 2020

I can do without the kissing-up just for him to make the sale. I can do without the latest gadget that others “just have to have” The only things you “have to have” are food, a roof over your head (security), your health, and of course your family. How the heck does he know “my style”? I can do without these things too….

Sales 246

Sales 246

Cincom

FEBRUARY 21, 2025

Speed, accuracy, and the ability to meet customer demands efficiently are the pillars of success for the sales team. Configure, Price, and Quote (CPQ) software plays a vital role in automating product configuration, pricing, and quote generation helping sales teams to easily handle complex pricing scenarios.

Sales 40

Sales Gamification Finance Best practices 40

Beyond Philosophy

MARCH 20, 2020

Setting up proximal branding to the point of sale could help, too. Of course, one must also consider that record-keeping on shark attacks was probably much more difficult in 1580 than 1980. If your branding pitch was more recent than the messaging from your competitor, it might be easier for customers to remember.

Marketing 427

Marketing Consulting Consulting Construction 427

Beyond Philosophy

AUGUST 17, 2016

If your customer service representatives or sales associates are feeling stressed, frustrated or burned out, they are likely to transmit those negative feelings to everyone they come in contact with, including coworkers and customers. For this reason, it is important to design an employee experience as well as a customer experience.

Customer Experience 280

Customer Experience Consulting Consulting Employee engagement 280

Steve DiGioia

JUNE 22, 2020

Product shelves are messy, and some signage is handwritten in a manner best suited for a garage sale. Of course, you think lazy, uncaring, weak, and ineffective management. You know that’s not the best course of action but now you’re trapped and have few options left. What’s the first thing that comes to mind? But is that true?

Coaching 288

Coaching Management Sales Marketing 288

ShepHyken

SEPTEMBER 14, 2018

And repeat customers means repeat sales, which is success you can take to the bank. As a small business owner, you may be confident in your website design and your customer’s experience, but don’t be overly confident and risk losing sales. This strategy can help recover lost sales and boost your bottom line almost immediately.

Analytics 719

Analytics Sales Banking Technology 719

Beyond Philosophy

OCTOBER 5, 2023

So, naturally, they are concerned about this course of action, too. Our sales tax is called the VAT, which stands for Value Added Tax. Of course, the movies aren’t the only ones charging processing fees; Ticketmaster has taken this to a new level. However, people are not huge fans of additional fees.

Airlines 379

Airlines Consulting Consulting Education 379

Integrity Solutions

SEPTEMBER 23, 2024

Sales enablement has become an integral component of the modern sales organization, yet there is still confusion around what sales enablement actually is and, crucially, how to really make it deliver results for your salespeople and your business. This is not unlike the situation many sales leaders are finding themselves in.

Sales 101

Sales Coaching Telecommunications Accountability 101

Beyond Philosophy

JANUARY 14, 2023

In sales, it can be tough to know when a customer is no longer deciding but already decided—unless, of course, they tell you that out loud. For example, I like to make drawings with pen and paper during my sales presentations with a contact. So, it is incumbent upon you to read the signs that a customer has decided to buy.

Consulting 243

Consulting Consulting Sales Surveys 243

Beyond Philosophy

APRIL 14, 2015

When a one-hour meeting spends five minutes or less on Customer issues and the other 55 minutes on sales, marketing, product development, and operations (with no mention of Customers at all), then it’s not a priority. Sales get all the accolades or even marketing for the latest campaign. Please click here to learn more.

Chief Customer Officer 310

Chief Customer Officer Customer Care Education Customer Experience 310

ShepHyken

OCTOBER 9, 2020

Getting a seamless shopping experience, of course. Customer is not satisfied, the retailer loses the sale. If they want to remain competitive and drive sales and loyalty, they must learn to pay more attention to their consumer needs and encompass more customer-oriented activities in their strategy. Greater Personalization.

Customer Experience 357

Customer Experience Advertising Technology Customer centricity 357

ShepHyken

MARCH 8, 2017

So, I typed the URL into the Internet browser and found out… it was for sale. Of course, I would! Nobody was using this domain. I thought to myself that it would be cool for my brand to own this domain. How much could this be worth? However, budget is an issue, because domain names like these sell for big dollars.

Customer Service 296

Customer Service Banking Sales Marketing 296

Beyond Philosophy

NOVEMBER 29, 2018

Of course, Patagonia wants to sell jackets, so this was really an ad designed to get the message out that environmentalism is essential to their organization. Sales of the jacket were good. Ostensibly, consumers were not to buy it to reduce the environmental footprint that clothing production creates.

Customer Experience 419

Customer Experience Benchmark Advertising Personalization 419

Beyond Philosophy

JUNE 26, 2017

Of course, the only reason they could buy Whole Foods is because the grocery chain founded in Texas in the late 70s has been suffering from declining same-store sales, among other challenges. Not coincidentally, Amazon is crushing clothing sales, too. Amazon is Thinking Out of the Box for Fashion Forward Customers.

Consulting 305

Consulting Consulting Sales Customer Experience 305

ShepHyken

AUGUST 19, 2019

The idea is that putting the customer before the sale is a good strategy. Of course, you want that experience to be good! My Comment: Someone once told me that if you chase profit over the customer, you may not get profit or the customer. But, if you chase the customer, you’ll most likely end up with both.

Customer Service 304

Customer Service Chatbots Contact Center Metrics 304