Remove CRM Remove Customer effort Remove Revenue potential
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5 Key Components for IVA Success

Interactions

However, the success of your IVA will depend on if it’s serving your customers well by understanding their intent and helping them complete their tasks in a self-service manner that lets them move on with their day. A CRM is critical to IVA success because it helps fuel personalization. Are you tracking Customer Effort scores?

CRM 62
article thumbnail

5 Key Components for IVA Success

Interactions

However, the success of your IVA will depend on if it’s serving your customers well by understanding their intent and helping them complete their tasks in a self-service manner that lets them move on with their day. A CRM is critical to IVA success because it helps fuel personalization. Are you tracking Customer Effort scores?

CRM 62