ClearAction

DECEMBER 14, 2017

Customer relationship management (CRM) — use of a database of customer transactions and facts that enable customized communications (1-to-1 marketing), upselling, cross-selling, and data-mining. Experiential marketing — events and campaigns that build customer advocacy.

CRM 59

CRM Customer Care Customer Experience Customer advocacy 59

Amity

MARCH 1, 2018

” Because NPS is a strong indicator of customer satisfaction across support, product, success, and more, it’s meaningful for all departments. Not only does it indicate how loyal your customers are, it also helps you gauge the entire company’s customer centricity.

Customer advocacy 73

Customer advocacy Surveys Upselling Feedback 73

ChurnZero

SEPTEMBER 27, 2024

Keishla: I regularly collaborate with product, sales, marketing, implementation, and support to ensure that we have a shared understanding of our GTM strategy and customer journey expectations for both acquisition and renewal sales. It is critically important that we understand the impact of decisions made.

Best practices 52

Best practices Accountability Sales Feedback 52

CustomerSuccessBox

MARCH 10, 2022

In order to do so, you need to roll out NPS and customer satisfaction surveys and collect the reviews. For customer advocacy, write case studies, and ask for referrals! Figure out the upselling opportunities and act upon customer retention.

Management 52

Management Customer retention SaaS Customer advocacy 52

CustomerSuccessBox

DECEMBER 9, 2021

Customer Satisfaction Score (CSAT). Customer Success is not just about those retention rates, it is about creating a customer-centric business. The survey also said that 84% of the CS professionals want to prioritize advocacy in 2022. Advocacy is a huge organic driver for growth. Know more about NPS here.

SaaS 52

SaaS Benchmark Customer advocacy Upselling 52

CSM Practice

FEBRUARY 24, 2020

Engagement activity measures the amount of proactive, high-value, customer-centric touchpoints a Customer Success Manager or Customer Success team has with customers over a specified period. 5. Advocacy Activity. Advocacy Activity = Number of Advocacy Activities Over A Certain Period.

Metrics 59

Metrics Customer advocacy Customer centricity Customer effort 59

Totango

OCTOBER 29, 2019

Be sure you look for the skills and qualities that will allow a customer success manager (CSM) to truly connect with customers. Support your team by focusing on building a customer-centric culture , and you’ll soon see improvements in your customer’s success, growth, and retention rates. . Customer advocacy.

Upselling 61

Upselling Feedback Customer advocacy Accountability 61

Nicereply

FEBRUARY 2, 2024

You can use the insights to understand your customers and find ways to serve them better. While customer success focuses on the end result of the customer journey—helping users find value in your product, customer experience strategies focus on the broader customer journey.

Education 59

Education Accountability Customer retention Journey mapping 59

Natalie Petouhof

AUGUST 26, 2015

As a customer success technology company, Gainsight helps companies manage their customer relationships while driving retention, upsell opportunities and organizational efficiency. Gainsight helps businesses grow faster by reducing customer churn, increasing upsell opportunities, and driving customer advocacy.

Sales 63

Sales Management Advertising Upselling 63

Amity

JULY 4, 2017

” Because NPS is a strong indicator of customer satisfaction across support, product, success, and more, it’s meaningful for all departments. Not only does it indicate how loyal your customers are, it also helps you gauge the entire company’s customer centricity.

Surveys 66

Surveys SaaS Feedback Customer advocacy 66

Influitive

MAY 12, 2016

In this free eBook, we’ll share how your advocates can give your account-based marketing strategy an extra boost and explain why these two customer-centric marketing strategies work better together. Create your dream ABM program! Advocate marketing: social proof, stronger relationships.

Accountability 61

Accountability Marketing B2B Customer advocacy 61

JustCall

APRIL 5, 2023

What is customer success software, and why use it? A study found that companies that implemented a customer success program experienced double the number of customer interactions as compared to before. This allows more opportunities for your team to upsell and cross-sell to customers.

Management 52

Management CRM Customer retention Analytics 52

ChurnZero

DECEMBER 20, 2019

As a result, companies are investing more time and money in training their C S teams to have more customer-centric conversations. . Conversations are no longer driven by product features but rather about customer enablement and alignment on the expected impact from the partnership between the customer and a company.

Chief Customer Officer 80

Chief Customer Officer Sales SaaS Customer centricity 80

SmartKarrot

OCTOBER 12, 2022

An organization will come together and develop a shared sense of ownership between teams as a result of creating a customer journey because everyone in the business will be aware of what is necessary to provide the experiences that customers expect. You can foster a customer-centric culture by doing this.

B2B 10

B2B Accountability Brand ambassadors Customer advocacy 10

SmartKarrot

JANUARY 29, 2021

Representing the voice of the customer and influencing internal stakeholders by promoting a customer-centric mindset across the organization. Manage a team of technical account managers (TAM) responsible for ensuring the technical goals of customers are met.

Customer advocacy 10

Customer advocacy Education Upselling Customer centricity 10

SmartKarrot

DECEMBER 3, 2020

Chief Customer Officer is a relatively new term in the CS space, but it is accelerating in its popularity. This can be happily reckoned as the newest customer-centric position added in the C-suite. The Head of Customer Success follows up on the existing month renewals to steer away from any last-minute glitches.

Chief Customer Officer 10

Chief Customer Officer Customer advocacy Upselling SaaS 10

SmartKarrot

DECEMBER 3, 2020

Here are 10 New Year’s resolutions for customer success managers in 2021. Create a customer-centric culture. Customer success needs to have a centric company approach. It is important for customer success managers to make sure that customer success goals are in line with the overall goals of the company.

Management 10

Management Customer centricity Journey mapping SaaS 10

SmartKarrot

JULY 2, 2020

Apply here: [link] Role: Customer Success Manager Location: Remote- Denver, CO, US Organization: Red Canary As a CSM, You will have to act as a trusted partner for your customers on product functionality, build strong customer relationships and delivers customer-centric solutions.

Customer advocacy 10

Customer advocacy Accountability Enterprise Education 10

SmartKarrot

NOVEMBER 6, 2020

Enable customer success throughout Lionbridge by partnering closely with the Sales, Marketing, and Product teams to develop strategies that align with our customers’ key objectives. Always driving customer satisfaction, retention, and advocacy. Build a company-wide culture of being customer-centric.

Upselling 8

Upselling Customer advocacy Customer centricity Accountability 8

SmartKarrot

APRIL 8, 2021

Product-led customer success streamlines the renewal process Lesser churn occurs when customers understand the product potential Drives revenue with increased product offerings such as upselling and cross-selling. Customer Success for Product-led Growth. Customer experience is pivotal to any company for growth.

Education 10

Education SaaS Customer centricity Metrics 10

SmartKarrot

MARCH 8, 2022

A highly celebrated, award-winning, successful Customer Success Strategist, Anita Toth describes herself as a churn-crusher whose primary focus is to decrease the attrition rate of businesses. Anita leads a team that dives into the customer insights of B2B SaaS clients and extracts actionable information from it. Annette Franz.

Chief Customer Officer 21

Chief Customer Officer Coaching SaaS Customer centricity 21

SmartKarrot

NOVEMBER 11, 2022

Customer Success Manager Location: American Fork, UT (Hybrid) Organization: Journeyfront As a Sr. Customer Success Manager, you will build relationships with customers, resolve concerns, and continually delight them with a positive, customer-centric attitude. Apply here: [link].

Customer advocacy 3

Customer advocacy Government Upselling Accountability 3

SmartKarrot

MARCH 14, 2022

Hold your team accountable for performance metrics related to resolving customer service issues, completing new client onboarding, consistently conducting client product training, identifying and closing renewal and revenue growth opportunities. Drive customer advocacy in the form of case studies, testimonials, and referrals.

Customer advocacy 3

Customer advocacy Enterprise Technical Support Government 3

CustomerSuccessBox

DECEMBER 13, 2021

Here are some of the Customer Success trends in 2022 that will help you make sense of the incoming changes. The world has understood the need for customer-centric systems and customer success at once. It enables CSMs to retain customers with confidence, drive adoption to deliver value, and make sure shot upsells.

Journey mapping 52

Journey mapping Customer advocacy Upselling Big data 52