Beyond Philosophy

MAY 31, 2016

Whether the “touch” is by paper, by a human being or by electronic or mobile means, organizations must offer consistent, seamless and positive experiences for customers. Service, especially, is often a major differentiator and lever for either customer advocacy or, if done grudgingly or poorly, customer defection.

Customer advocacy 279

Customer advocacy Chief Customer Officer Employee engagement Consulting 279

PeopleMetrics

MAY 15, 2015

One of the interesting things about customer opinion is you’ll never hear all of it. Even with the best customer feedback management in place, you’ll only hear from the customers who choose to provide feedback. But rest assured, customers are forming opinions about your business in every interaction.

Customer Experience 104

Customer Experience Customer advocacy Customer centricity Employee engagement 104

SharpenCX

SEPTEMBER 8, 2021

There are dozens of ways to measure your customers’ satisfaction. Your customer Net Promoter Score builds the foundation to help you measure customer advocacy, too. Undeniably, customer advocacy helps you win more customers. Learn about your customer advocates.

Customer advocacy 128

Customer advocacy Contact Center Surveys Coaching 128

PeopleMetrics

JUNE 26, 2015

Costco managed that lack of stress handily, and the experience offers four lessons, each of which can benefit your own business’s trek to customer centricity. Their brand, corporate mythos, and customer advocacy played a large part in my stepping through their sliding glass door in the first place. Be worthy of their esteem.

Customer centricity 102

Customer centricity Customer advocacy Employee engagement B2B 102

ijgolding

FEBRUARY 5, 2018

Although it was effective to a degree, Linden’s experiences proved to be the genesis of an idea to create a way of actually measuring customer culture. Linden consulted with many CEOs to determine if a measurement tool like this would be of interest – thankfully the feedback was extremely positive!

Customer centricity 105

Customer centricity Customer advocacy Marketing Finance 105

ChurnZero

OCTOBER 6, 2020

They help leaders connect the dots between engagement and performance with tools including employee surveys, goal setting and tracking tools, peer-to-peer recognition, real-time feedback, and robust people analytics. Sales Boomerang has always taken a customer-first approach to managing their book of business.

Banking 40

Banking SaaS Entertainment Customer advocacy 40

SmartKarrot

APRIL 7, 2022

As a Director of Customer Success, you will hire, grow and develop a regional customer success group. Define operational metrics for the group, and measure the Effectiveness of Customer Success. Represent Coursera as an executive sponsor and build relationships with key customers. Role: Customer Success Manager.

Customer advocacy 19

Customer advocacy Engineering Coaching Employee engagement 19