ClearAction

DECEMBER 14, 2017

Customer relationship management (CRM) — use of a database of customer transactions and facts that enable customized communications (1-to-1 marketing), upselling, cross-selling, and data-mining. Experiential marketing — events and campaigns that build customer advocacy.

Customer Care 66

Customer Care CRM Customer Experience Customer advocacy 66

ClearAction

DECEMBER 14, 2017

Customer relationship management (CRM) — use of a database of customer transactions and facts that enable customized communications (1-to-1 marketing), upselling, cross-selling, and data-mining. Experiential marketing — events and campaigns that build customer advocacy.

Customer Care 59

Customer Care CRM Customer Experience Customer advocacy 59

ChurnZero

DECEMBER 1, 2023

Customer renewals: implement strategies to secure renewals and reduce churn. Customer expansion: identify opportunities for upsells and cross-sells. Customer advocacy: build a network of loyal advocates and gather valuable feedback. Customer success is crucial for SaaS businesses that rely on recurring revenue.

SaaS 52

SaaS Customer advocacy Journey mapping Customer centricity 52

Nicereply

FEBRUARY 2, 2024

You can use the insights to understand your customers and find ways to serve them better. While customer success focuses on the end result of the customer journey—helping users find value in your product, customer experience strategies focus on the broader customer journey.

Education 59

Education Accountability Customer retention Journey mapping 59

Totango

OCTOBER 22, 2019

Ensure that all client notes are passed from the sales team so your CS team thoroughly understands the customer’s goals. Drive customer advocacy by providing a simple, effective onboarding process. Proactively manage customer communications. Paying close attention to any customer feedback. . Best practices: .

Best practices 49

Best practices Customer advocacy Upselling Accountability 49

SmartKarrot

OCTOBER 12, 2022

Also, in an enterprise with multiple stakeholders, the post-sales B2B customer journey commences with the onboarding stage. This means you must perform customer advocacy to ensure that the existing customers become your brand ambassador and promote your brand. Have a Team Committed to Customer Success.

B2B 10

B2B Accountability Brand ambassadors Customer advocacy 10

SmartKarrot

MARCH 26, 2021

Role: Senior Manager / Director, Customer Success Location: Remote, Boston, MA, US Organization: MackeyRMS As a Senior Manager/Director of Customer Success, you will manage a team of CSMs as well as own accounts, including renewals and upsells. Escalate issues/cases to the Customer Success Director when needed.

Journey mapping 10

Journey mapping Customer advocacy Best practices Upselling 10