Remove Customer centricity Remove Customer emotions Remove Surveys
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Uncovering CX in China: They’re Ready, Are You?

Beyond Philosophy

These results were based on a survey of 9,000 Chinese customers, about 60 different brands in five industries. This research emphasizes the fact that those organizations that truly embrace the ideology behind a culture of Customer Centricity have enormous potential for opportunity and growth in a new market.

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Customers Want Better Customer Service…or Else!

Beyond Philosophy

It’s the law of Customer Experience Supply and Demand: they demand it so you better supply it! They evoke the wrong Customer emotions during the experience. We normally establish how an organization is performing against a benched market research called Emotional Signature. How are companies blowing it? Of the U.K.

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Customer Centricity: Bridging the Gap Between Expectations and Experience

Contact Center Pipeline

It has been almost 15 years since Bain & Company delivered its jaw-dropping statistic on the customer experience delivery gap. The firm’s research showed that while 80% of companies surveyed believed that they provided a superior experience to their customers, a mere 8% of customers held that same view.

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Despite All My Hard Work, My Key Performance Indicators Are Not Moving! Why?

Beyond Philosophy

If you are familiar with my model for customer-centricity, Naïve to Natural, then I would describe them as Transactional, which isn’t the least customer-centric. The company is very process and quality driven, which is fine but doesn’t consider the emotions of the business.

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When B2B and B2C Key Performance Metrics Flatline….

Beyond Philosophy

A new, more real world research protocol focusing on bonding behavior offered this company a means to understand the relationship between customer attitudes and behaviors, and business outcomes. Web-based survey invitations were sent to the company’s current customers. Close to 1,000 survey responses were received.

B2C 257
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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Customer-Centricity Customer centricity refers to customer-oriented culture in the company.

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Destroying Brand Experience, One at a Time

Beyond Philosophy

When we picked up the car the salesman acknowledged we had issues but asked that we still gave him a high Customer satisfaction score as this is what he was bonused on it. When the survey came through I marked it honestly. He was clearly gaming the system. Some parts good, some parts very poor. What happened next was amazing.

Finance 299