Remove Customer centricity Remove Customer emotions Remove Training
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Making Optimal Customer Experience A Focus of Your Company’s (And Your) Thinking and Doing: The Case for Foundation and Advanced CEM Training

Beyond Philosophy

They understand that delivering on the tangible and functional elements of value are just table stakes, and that connecting, and having an emotionally-based relationship with customers are keys to leveraging loyalty, advocacy, and brand-bonding behavior. All employees have the responsibility of providing customer value.

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Training Employees on Nonverbal Clues

Beyond Philosophy

When we train front line people on how to read nonverbal communication, we recognize this is a critical part of emotional intelligence. When training front-line teams, it is critical they can interpret not only what Customers nonverbal clues communicate but also what they communicate with their own. Why Do You Sigh?

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Why Most Customer Experience Programs Fail

Beyond Philosophy

We work with Customer Experience (CX) professionals around the world and train them on how to go about implementing CX programs. The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity.

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Are You Deliberate with Your Customer Strategy or Just Taking a Chance?

Beyond Philosophy

Customer centricity requires strategy to cultivate a culture that puts the Customer at the center of everything you do. As the third in our series of nine posts looking at the different parts of the organization contributing to Customer centricity, let’s look at: Customer Strategy.

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Beware: Are YOU on Your Employee’s Naughty List?

Beyond Philosophy

Train them a lot more than you do now. They might train on systems or operational tasks, but there is no additional training beyond the initial new-hire regimen. However, when you invest in training your employees, they tend to respond with more investment in the company mission. How to Measure Customer Emotions.

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Make This Change – Your Business Depends On It!

Beyond Philosophy

Organizations fail to improve their CX when they lack customer-centricity. Customer-centricity requires you to put the Customer at the center of everything you do. However, putting the customer at the center of everything you do doesn’t have to conflict with sales, margins or operational efficiency.

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Another Amazing Mistake – Customers Revolt!

Beyond Philosophy

To learn about understanding your customers and improving your Customer Experience join one of our training courses. We have a wide range of resources – ranging from learning the CX Essentials to the tools for a customer centricity assessment. Designing a Customer-Focused Process.