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A to Z Guide to Customer Experience Definitions and Terms (Updated)

Lumoa

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Customer-Centricity Customer centricity refers to customer-oriented culture in the company.

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Talking Omnichannel But Organised Multi Channel?

Peter Lavers

This change has been complemented by the move to purely digital products in some categories e.g. music downloads, ebooks / enewspapers / emagazines, movie streaming, SaaS. Which brings us to what marketers are now talking about – the omnichannel customer experience. We “do” marketing and sales, but the customer “does” their experience!

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How to set baseline SaaS onboarding metrics

ChurnZero

To share how to choose, track, and act on effective onboarding metrics, ChurnZero Customer Success Enablement Team Lead Bree Pecci joined CSM Practice for a drill-down into customer-centric onboarding. Bree: Definitely. Irit: Are these are your customer success managers or sales reps or onboarding managers?

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Becoming A Customer-Centric Organization

Anexa BPO

Today’s brands focus on many customer-centric terms – one of the most recent (and misunderstood) is “customer success”. Although it’s understandable to assume that this factor is the same as “customer satisfaction”, the two concepts are, in fact, not interchangeable.

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A to Z Guide to Customer Experience Definitions and Terms

Lumoa

From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place. Customer Centricity Customer centricity refers to customer-oriented culture in the company.

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What is a chief customer officer?

ChurnZero

Would your business benefit from appointing a chief customer officer ? Definition of a chief customer officer. What is a chief customer officer ? A CCO is an executive in charge of managing the organization’s customer relationships. What could the right person do for your business and customer relationships?

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Customer Churn During a Pandemic: What SaaS Companies Need to Know

Totango

One of the most important ways to reduce churn and stay relevant to your customers is to make sure your team is as flexible and agile as possible. The current COVID-19 pandemic has not been kind to many industries, and SaaS is no exception. In March of this year, SaaS stocks reached a 20 percent decline from their selling highs.

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