Totango

FEBRUARY 6, 2020

By paying attention to a few key customer success factors designed to help you thrive in today’s digital conditions, you can shape your entire enterprise around your customer’s needs and become an integral part of their future. The Customer Success Factors You Need to Know. Customer Lifecycle Management.

Enterprise 62

Enterprise Customer centricity Metrics Upselling 62

Totango

DECEMBER 10, 2019

As part of a successful B2B enterprise, you understand the importance of your customers. New customer acquisition is at the heart of most traditional business models. In the customer-centered economy, however, retained customers are as good as gold. . Retain Customers for Life.

Customer retention 64

Customer retention B2B Enterprise Metrics 64

Totango

NOVEMBER 27, 2023

With acquisition costs proving too high in today’s constrained environment, many businesses are finally putting greater focus on nurturing existing customer relationships to ensure retention and expansion. Predicting customer churn or potential customer issues to inform corrective steps to optimize the customer journey.

B2B 95

B2B CRM Enterprise Upselling 95

TeamSupport

DECEMBER 8, 2023

In today’s customer-centric market, providing exceptional support is non-negotiable. According to research by Microsoft, 59% of consumers have higher expectations for customer service than they did the year prior. Think about the nature of your customer interactions, and your team's unique needs.

Customer Support 105

Customer Support Analytics Upselling Customer centricity 105

Totango

JANUARY 8, 2019

When you’re selling subscription services, how do you measure customer success? Most subscription-based enterprises look at “churn rates,” or the percentage of customers who cancel their subscription every year. Also, keep in mind the fact that subscription churn rate does not reflect newly onboarded customers.

Enterprise 54

Enterprise Upselling Surveys B2B 54

Totango

AUGUST 13, 2024

At Totango + Catalyst, we made a strategic decision to challenge the script on revenue priorities, empowering customer success managers (CSMs)—those mostly intimately aware of customer needs and goals—to own core renewals, expansions, and upsells. Are you ready to unlock a new level of impact for your customer success team?

Management 98

Management Best practices Consulting Consulting 98

Totango

JULY 23, 2019

This shift means there is far more value to be generated after the sale through repeated renewals, as well as possible upsells and cross-sells. This is why customer success is critical now. We are running our business in a reality of today’s customer-centered economy. Why Customer Success is Important for Enterprises.

Upselling 90

Upselling Customer centricity Enterprise Education 90

Totango

MAY 7, 2024

If CS doesn’t have commercial conversations with healthy customers, they’re not setting Sales up to re-enter the conversation and potentially upsell. That way, both are incentivized to drive revenue through upgrades and expansions and optimize cross-sell and upsell motions. Use your words Talk to each other!

Sales 100

Sales Upselling Metrics Accountability 100

Totango

JULY 13, 2021

Strategy for customer success growth has changed as commerce has gone digital and big data has made marketing and sales customer-centric. Tell people about your business, get them in the store, sell them things, then look for more customers. Businesses need a new strategy for customer success growth.

Customer centricity 104

Customer centricity B2C Upselling Enterprise 104

Nicereply

MARCH 16, 2022

Some treat Customer Experience as a synonym to Customer Success, others see Success and Support as part of the CX team, and still, others prefer it reports into Sales as a way to increase upsells and renewals. These actions showed us that there was an appetite for even more customer-centric services.

Sales 111

Sales Customer Experience Upselling Self service 111

Totango

JUNE 1, 2021

Customer Success software helps your enterprise understand what matters to your customers. Being able to use your customer success data will enable you to better connect with your customers. It all starts with knowing how to gather customer insights and properly leverage that data.

Enterprise 70

Enterprise Upselling Metrics SaaS 70

Totango

JULY 23, 2019

This shift means there is far more value to be generated after the sale through repeated renewals, as well as possible upsells and cross-sells. This is why customer success is critical now. We are running our business in a reality of today’s customer-centered economy. Why Customer Success is Important for Enterprises.

Upselling 63

Upselling Customer centricity Enterprise Education 63

Totango

AUGUST 12, 2020

To impress from the outset and show your customer your product’s potential, take note of the following onboarding best practices: Get the Whole Enterprise Involved. Train Your Customers. Keep Customers Engaged. Get the Whole Enterprise Involved. Is the customer too polite or uncertain to tell the whole truth?

SaaS 87

SaaS Upselling Enterprise Best practices 87

Pointillist

SEPTEMBER 10, 2020

By Steve Offsey The goal of customer journey orchestration is to improve journey outcomes by enabling the most relevant interactions in the context of each customer’s goals and their overall experience. What is Customer Journey Orchestration? As with campaign automation, RTIM often falls short for the customer.

Personalization 128

Personalization Interactive Voice Response Enterprise Upselling 128

Totango

JUNE 25, 2019

Customer Success Management (CS) software helps your enterprise understand what matters to your customers. And what matters most to your customers should matter most to you. It all starts with knowing how to gather customer insights and properly leverage that data. . Personal: Behavioral data and demographics.

Upselling 68

Upselling Enterprise Metrics SaaS 68

Totango

JULY 19, 2021

Be sure you look for the skills and qualities that will allow a customer success manager (CSM) to truly connect with customers. Support your team by focusing on building a customer-centric culture , and you’ll soon see improvements in your customer’s success, growth, and retention rates. . Customer advocacy.

Upselling 124

Upselling Feedback Surveys Customer advocacy 124

Totango

MAY 5, 2021

By measuring product experience, as a facet of customer experience, you can view how your clients interact with your product on a daily basis and the level of satisfaction they get with your service. Once these metrics are recorded, you can use this information to proactively engage customers and meet their needs in a more personalized way.

Customer Experience 118

Customer Experience Education Customer centricity Metrics 118

Totango

JULY 24, 2020

Client expansion is the bird-in-the-hand approach to B2B enterprise growth. The digitization of business has changed the way SaaS and subscription enterprises derive value from their customers and given rise to a mutually beneficial model. You cannot schedule an upsell engagement at a predetermined time in the customer journey.

B2B 62

B2B Enterprise Best practices Upselling 62

Totango

FEBRUARY 28, 2020

We all want to believe that we have a strong relationship with our customers. The digitization of business has created a customer-centric economy, and people switch services until they find the solution that suits them. By acting when customer behavior changes, you can prioritize your customer engagement strategy.

Customer centricity 93

Customer centricity Metrics Upselling Enterprise 93

Totango

OCTOBER 6, 2020

Fulfilling a proactive role, customer success focuses on problem prevention and creates value by enabling clients to achieve business goals. Customer support is reactive and acts as a resource for clients to use when they encounter specific technical issues and need help. . Individual customer interaction scores.

Customer Support 109

Customer Support Customer advocacy Construction Enterprise 109

Totango

AUGUST 18, 2022

This increases customer satisfaction, reduces the risk of refund requests and increases the likelihood of customers renewing their subscriptions rather than churning. It also promotes higher product usage, increases the likelihood of upselling purchases and encourages customers to become enthusiastic brand advocates.

Journey mapping 95

Journey mapping SaaS Upselling Enterprise 95

Totango

SEPTEMBER 29, 2020

It is the sum of the profit you make from your customers over time, rather than any single sales event, and it is the most accurate method of anticipating revenue in a customer-centric, Software-as-a-Service (SaaS) environment. Customer Lifetime Value SaaS Equation.

SaaS 107

SaaS Enterprise Metrics Upselling 107

Totango

NOVEMBER 19, 2019

Customers are empowered to expect cyclical subscription arrangements they can opt-in or out of depending on their experience of value. Enterprises invest time and money delivering value to customers, and ROI returns often come in the form of recurring revenue from renewals and upsells. Drive Customer-Centricity.

Best practices 64

Best practices Customer centricity Enterprise Finance 64

Totango

OCTOBER 25, 2022

Your customers will feel their best interests are being cared for, which, in turn, helps you achieve an improved customer retention rate. . Cultivate a Customer-centric Brand Image. A well-organized CS team helps you build a brand reputation for being customer-centric.

Best practices 97

Best practices Chief Customer Officer Customer centricity Sales 97

Totango

MARCH 4, 2022

If a customer’s NPS is low enough to indicate risk of churn, the software can manually notify a success agent to review the account and reach out to the customer in an effort to increase their satisfaction before renewal approaches. B2B Customer Success vs. B2B Customer Service. Use Customer Data Effectively.

B2B 95

B2B Customer Service B2C Interactive Voice Response 95

Totango

JUNE 12, 2020

With everyone scrambling to retain customers while simultaneously strategizing ways to attract new business, it pays to know what your customers want. The #1 way to be sure of customers’ needs is to employ a customer-centric focus across your company. Shared insight delivers the needed customer context.

Customer centricity 62

Customer centricity Upselling Customer retention Accountability 62

CSM Magazine

MAY 16, 2023

The Voice of Customer (VoC) is an invaluable asset for businesses, providing crucial insights into the needs, preferences, and feedback of customers and prospects. By actively listening to the Voice of Customer, businesses can gain a deeper understanding of their target audience, their pain points, and their expectations.

B2B 52

B2B Customer Support outsourcing B2C 52

Totango

SEPTEMBER 13, 2022

Promote customer engagement. Increase overall customer health for an improved customer retention rate. Build a brand reputation as a customer-centric business. These benefits make customer success playbooks invaluable for SaaS companies. How Do You Use Playbooks For Customer Success? Onboarding.

SaaS 89

SaaS Upselling Best practices Customer retention 89

Totango

JUNE 25, 2019

Customer Success (CS) software helps your enterprise understand what matters to your customers. And what matters most to your customers should matter most to you. It all starts with knowing how to gather customer insights and properly leverage that data. . Personal: Behavioral data and demographics.

Upselling 49

Upselling Enterprise Metrics SaaS 49

Totango

SEPTEMBER 24, 2018

Customer Success for the Enterprise, held on September 18th in NYC was an exciting chance for Customer Success leaders from around the world to exchange their innovative ideas in this ever-changing space. . Read on to find out how you can apply these to your own Customer Success strategy. Customer-Centricity is Key.

Chief Customer Officer 50

Chief Customer Officer Customer centricity Best practices Enterprise 50

Totango

APRIL 24, 2020

Rather, customer retention for SaaS enterprises is a result of the customer experience. It is an outcome based on an emotional reaction and connection to the performance of a supplier and the value a customer experiences through using that enterprise’s product. 1. Know Your Customer.

Best practices 83

Best practices Customer retention SaaS Enterprise 83

Totango

JULY 28, 2021

To help customers achieve desired outcomes, success managers may perform duties such as: Helping customers set measurable customer-centric goals. Assisting with customer onboarding. Coordinating resolution of customer support issues. Suggesting upsells. Promoting feature adoption and engagement.

Best practices 118

Best practices Management Brand ambassadors Upselling 118

TechSee

MAY 29, 2018

With clear ROI demonstrated almost immediately upon implementation, C-level decision-makers and call center management have turned to visual engagement as an important stepping stone on their journey towards providing a digital customer-centric experience. Customer Service KPI #3 – Truck Rolls – Technician Dispatch Rate.

Contact Center 95

Contact Center Call Center Best practices Customer centricity 95

Totango

AUGUST 7, 2020

Each of these benefits allows your Customer Success team to reach their customer service and retention potential. In turn, your enterprise can grow into the future while remaining nimble and efficient. So, how does customer success automation keep you nimble even as you grow? How Customer Success Automation Works.

Enterprise 62

Enterprise Best practices Customer centricity Metrics 62

Totango

APRIL 18, 2019

If you learn how to grow customer relationships, your business can achieve long-term growth in this shifting economy. How to Grow Customer Relationships That Will Last a Lifetime. A business becomes customer-centric by focusing on meeting customer needs and delivering consistent value.

Upselling 76

Upselling Customer centricity Surveys Education 76

Totango

NOVEMBER 19, 2019

Customers are empowered to expect cyclical subscription arrangements they can opt-in or out of depending on their experience of value. Enterprises invest time and money delivering value to customers, and ROI returns often come in the form of recurring revenue from renewals and upsells. Drive Customer-Centricity.

Best practices 48

Best practices Customer centricity Enterprise Finance 48

Totango

OCTOBER 20, 2020

By measuring customer experience, you can view how your clients interact with your product on a daily basis and the level of satisfaction they get with your service. Once these metrics are recorded, you can use this information to proactively engage customers and meet their needs in a more personalized way.

Customer Experience 87

Customer Experience Education Customer centricity Metrics 87