Totango

DECEMBER 20, 2023

The best of both worlds: unmatched enterprise-grade implementation and usability The G2 Winter 2024 reports ranked Totango as the number one customer success software in the enterprise implementation index. This recognition shines a spotlight on our commitment to offering an easy and efficient implementation process.

Enterprise 115

Enterprise Customer centricity Benchmark Upselling 115

ChurnZero

NOVEMBER 26, 2024

Ensure the title reflects the primary function of the role within your organization, especially regarding customer interaction. For example, “Enterprise Customer Success Manager”. Cadence with customers: e.g. monthly, quarterly business reviews (QBRs), executive business reviews (EBRs).

SaaS 52

SaaS Upselling Enterprise industry standards 52

Totango

JULY 23, 2019

This shift means there is far more value to be generated after the sale through repeated renewals, as well as possible upsells and cross-sells. This is why customer success is critical now. We are running our business in a reality of today’s customer-centered economy. Why Customer Success is Important for Enterprises.

Upselling 92

Upselling Customer centricity Enterprise Education 92

Pointillist

SEPTEMBER 10, 2020

By Steve Offsey The goal of customer journey orchestration is to improve journey outcomes by enabling the most relevant interactions in the context of each customer’s goals and their overall experience. What is Customer Journey Orchestration? As with campaign automation, RTIM often falls short for the customer.

Personalization 128

Personalization Interactive Voice Response Enterprise Upselling 128

Totango

DECEMBER 10, 2019

As part of a successful B2B enterprise, you understand the importance of your customers. New customer acquisition is at the heart of most traditional business models. In the customer-centered economy, however, retained customers are as good as gold. . Retain Customers for Life.

Customer retention 65

Customer retention B2B Enterprise Metrics 65

Totango

FEBRUARY 6, 2020

By paying attention to a few key customer success factors designed to help you thrive in today’s digital conditions, you can shape your entire enterprise around your customer’s needs and become an integral part of their future. The Customer Success Factors You Need to Know. Customer Lifecycle Management.

Enterprise 62

Enterprise Customer centricity Metrics Upselling 62

Totango

JULY 13, 2021

Strategy for customer success growth has changed as commerce has gone digital and big data has made marketing and sales customer-centric. Tell people about your business, get them in the store, sell them things, then look for more customers. Businesses need a new strategy for customer success growth.

Customer centricity 107

Customer centricity B2C Upselling Enterprise 107

Nicereply

MARCH 16, 2022

Some treat Customer Experience as a synonym to Customer Success, others see Success and Support as part of the CX team, and still, others prefer it reports into Sales as a way to increase upsells and renewals. These actions showed us that there was an appetite for even more customer-centric services.

Sales 111

Sales Customer Experience Upselling Self service 111

Totango

JULY 19, 2021

Be sure you look for the skills and qualities that will allow a customer success manager (CSM) to truly connect with customers. Support your team by focusing on building a customer-centric culture , and you’ll soon see improvements in your customer’s success, growth, and retention rates. . Customer advocacy.

Upselling 126

Upselling Feedback Customer advocacy Surveys 126

Totango

OCTOBER 6, 2020

Fulfilling a proactive role, customer success focuses on problem prevention and creates value by enabling clients to achieve business goals. Customer support is reactive and acts as a resource for clients to use when they encounter specific technical issues and need help. . Individual customer interaction scores.

Customer Support 112

Customer Support Customer advocacy Construction Enterprise 112

Totango

MAY 5, 2021

By measuring product experience, as a facet of customer experience, you can view how your clients interact with your product on a daily basis and the level of satisfaction they get with your service. Once these metrics are recorded, you can use this information to proactively engage customers and meet their needs in a more personalized way.

Customer Experience 118

Customer Experience Education Customer centricity Metrics 118

Totango

SEPTEMBER 29, 2020

It is the sum of the profit you make from your customers over time, rather than any single sales event, and it is the most accurate method of anticipating revenue in a customer-centric, Software-as-a-Service (SaaS) environment. Customer Lifetime Value SaaS Equation.

SaaS 110

SaaS Enterprise Metrics Upselling 110

Totango

JANUARY 8, 2019

When you’re selling subscription services, how do you measure customer success? Most subscription-based enterprises look at “churn rates,” or the percentage of customers who cancel their subscription every year. Also, keep in mind the fact that subscription churn rate does not reflect newly onboarded customers.

Enterprise 54

Enterprise Upselling Surveys B2B 54

TeamSupport

DECEMBER 8, 2023

In today’s customer-centric market, providing exceptional support is non-negotiable. According to research by Microsoft, 59% of consumers have higher expectations for customer service than they did the year prior. Think about the nature of your customer interactions, and your team's unique needs.

Customer Support 105

Customer Support Upselling Analytics Customer centricity 105

Totango

FEBRUARY 28, 2020

We all want to believe that we have a strong relationship with our customers. The digitization of business has created a customer-centric economy, and people switch services until they find the solution that suits them. By acting when customer behavior changes, you can prioritize your customer engagement strategy.

Customer centricity 93

Customer centricity Metrics Upselling Enterprise 93

Totango

NOVEMBER 27, 2023

With acquisition costs proving too high in today’s constrained environment, many businesses are finally putting greater focus on nurturing existing customer relationships to ensure retention and expansion. Predicting customer churn or potential customer issues to inform corrective steps to optimize the customer journey.

B2B 98

B2B CRM Enterprise Upselling 98

Totango

AUGUST 12, 2020

To impress from the outset and show your customer your product’s potential, take note of the following onboarding best practices: Get the Whole Enterprise Involved. Train Your Customers. Keep Customers Engaged. Get the Whole Enterprise Involved. Is the customer too polite or uncertain to tell the whole truth?

SaaS 88

SaaS Upselling Enterprise Best practices 88

TechSee

MAY 29, 2018

With clear ROI demonstrated almost immediately upon implementation, C-level decision-makers and call center management have turned to visual engagement as an important stepping stone on their journey towards providing a digital customer-centric experience. Customer Service KPI #3 – Truck Rolls – Technician Dispatch Rate.

Contact Center 95

Contact Center Call Center Best practices Customer centricity 95

Totango

MAY 7, 2024

If CS doesn’t have commercial conversations with healthy customers, they’re not setting Sales up to re-enter the conversation and potentially upsell. That way, both are incentivized to drive revenue through upgrades and expansions and optimize cross-sell and upsell motions. Use your words Talk to each other!

Sales 103

Sales Upselling Metrics Accountability 103

Totango

JULY 28, 2021

To help customers achieve desired outcomes, success managers may perform duties such as: Helping customers set measurable customer-centric goals. Assisting with customer onboarding. Coordinating resolution of customer support issues. Suggesting upsells. Promoting feature adoption and engagement.

Best practices 118

Best practices Management Brand ambassadors Upselling 118

Totango

JULY 23, 2019

This shift means there is far more value to be generated after the sale through repeated renewals, as well as possible upsells and cross-sells. This is why customer success is critical now. We are running our business in a reality of today’s customer-centered economy. Why Customer Success is Important for Enterprises.

Upselling 63

Upselling Customer centricity Enterprise Education 63

Totango

JUNE 25, 2019

Customer Success Management (CS) software helps your enterprise understand what matters to your customers. And what matters most to your customers should matter most to you. It all starts with knowing how to gather customer insights and properly leverage that data. . Personal: Behavioral data and demographics.

Upselling 69

Upselling Enterprise Metrics SaaS 69

Totango

AUGUST 13, 2024

At Totango + Catalyst, we made a strategic decision to challenge the script on revenue priorities, empowering customer success managers (CSMs)—those mostly intimately aware of customer needs and goals—to own core renewals, expansions, and upsells. Are you ready to unlock a new level of impact for your customer success team?

Management 101

Management Best practices Consulting Consulting 101

Totango

MAY 30, 2019

Totango was honored for its leadership and innovation as the leading enterprise customer success platform. Totango Spark empowers enterprises to extract actionable insights from data across the customer lifecycle to quickly drive long-term business results.

Technology 13

Technology Education Enterprise Upselling 13

Totango

JUNE 1, 2021

Customer Success software helps your enterprise understand what matters to your customers. Being able to use your customer success data will enable you to better connect with your customers. It all starts with knowing how to gather customer insights and properly leverage that data.

Upselling 71

Upselling Enterprise Metrics SaaS 71

Totango

AUGUST 18, 2022

This increases customer satisfaction, reduces the risk of refund requests and increases the likelihood of customers renewing their subscriptions rather than churning. It also promotes higher product usage, increases the likelihood of upselling purchases and encourages customers to become enthusiastic brand advocates.

Journey mapping 99

Journey mapping SaaS Upselling Enterprise 99

Totango

APRIL 18, 2019

If you learn how to grow customer relationships, your business can achieve long-term growth in this shifting economy. How to Grow Customer Relationships That Will Last a Lifetime. A business becomes customer-centric by focusing on meeting customer needs and delivering consistent value.

Upselling 78

Upselling Customer centricity Surveys Education 78

Totango

MARCH 4, 2022

If a customer’s NPS is low enough to indicate risk of churn, the software can manually notify a success agent to review the account and reach out to the customer in an effort to increase their satisfaction before renewal approaches. B2B Customer Success vs. B2B Customer Service. Use Customer Data Effectively.

B2B 98

B2B Customer Service B2C Interactive Voice Response 98

Totango

OCTOBER 20, 2020

By measuring customer experience, you can view how your clients interact with your product on a daily basis and the level of satisfaction they get with your service. Once these metrics are recorded, you can use this information to proactively engage customers and meet their needs in a more personalized way.

Customer Experience 90

Customer Experience Education Customer centricity Metrics 90

Totango

OCTOBER 25, 2022

Your customers will feel their best interests are being cared for, which, in turn, helps you achieve an improved customer retention rate. . Cultivate a Customer-centric Brand Image. A well-organized CS team helps you build a brand reputation for being customer-centric.

Best practices 101

Best practices Chief Customer Officer Customer centricity Sales 101

Totango

OCTOBER 1, 2019

Being a customer-centered enterprise means acting as a trusted advisor and helping your customers get greater business value from your product. The aim is to create customer lifetime value by nurturing sustained expansion over time for mutually beneficial growth. Customer Journey Optimization 101 . Escalation.

Enterprise 81

Enterprise Metrics Benchmark Upselling 81

Totango

APRIL 24, 2020

Rather, customer retention for SaaS enterprises is a result of the customer experience. It is an outcome based on an emotional reaction and connection to the performance of a supplier and the value a customer experiences through using that enterprise’s product. 1. Know Your Customer.

Best practices 83

Best practices Customer retention SaaS Enterprise 83

Totango

NOVEMBER 19, 2019

Customers are empowered to expect cyclical subscription arrangements they can opt-in or out of depending on their experience of value. Enterprises invest time and money delivering value to customers, and ROI returns often come in the form of recurring revenue from renewals and upsells. Drive Customer-Centricity.

Best practices 64

Best practices Customer centricity Enterprise Finance 64

Pointillist

FEBRUARY 19, 2018

Salespeople, call center agents and employees in other customer-facing roles cannot be expected to understand a customer’s entire history and derive their own insights from it in real time. Automated systems cannot be hand-programmed with rules to handle every conceivable customer history. Putting It All Together.

Customer Experience 111

Customer Experience Analytics APIs B2B 111

Totango

SEPTEMBER 13, 2022

Promote customer engagement. Increase overall customer health for an improved customer retention rate. Build a brand reputation as a customer-centric business. These benefits make customer success playbooks invaluable for SaaS companies. How Do You Use Playbooks For Customer Success? Onboarding.

SaaS 93

SaaS Upselling Best practices Customer retention 93

Totango

JULY 24, 2020

Client expansion is the bird-in-the-hand approach to B2B enterprise growth. The digitization of business has changed the way SaaS and subscription enterprises derive value from their customers and given rise to a mutually beneficial model. You cannot schedule an upsell engagement at a predetermined time in the customer journey.

B2B 63

B2B Enterprise Best practices Upselling 63

Totango

OCTOBER 20, 2022

At other companies, CS managers may be assigned to follow up on sales during the customer onboarding phase. Customer success managers are critical at SaaS companies, where they help deliver results that promote subscription renewals and upsells. What Makes a Good Customer Success Manager? Persuasion Skills.

Management 97

Management Upselling Coaching Best practices 97