Lumoa

FEBRUARY 9, 2023

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Long-term actions are based on the analytics results of customer feedback.

Customer Experience 167

Customer Experience B2C Journey mapping B2B 167

Lumoa

FEBRUARY 20, 2018

Customer experience management brings discipline to this somewhat vague and soft area: by establishing a systematic process for collecting, analyzing and acting on the customer feedback, you’ll be able to start taking the customer experience in control. Why do you need Customer Experience Management?

Customer Experience 141

Customer Experience Customer centricity Feedback Metrics 141

Win the Customer

JANUARY 20, 2020

This also results in building more opportunities for upselling and cross-selling. It’s similar to how a store clerk greets customers when they step into a store. Better customer understanding – All businesses would do better if they were in a position to target their customers better.

Chatbots 159

Chatbots Feedback Surveys Sales 159

Totango

APRIL 2, 2019

Here are the five steps you must complete when charting the customer journey: Determine the stages of the customer lifecycle. Customize notifications and health scores. Gather feedback. Determine the Stages of the Customer Lifecycle. First, find out where each customer is within their journey.

Journey mapping 110

Journey mapping Upselling Accountability Feedback 110

CSM Practice

JULY 24, 2019

The customer-centric mindset entails making major decisions while taking customer needs and customer journeys into account. This responsibility is not limited to the CSM (Customer Success Manager) alone, a company-wide disposition to customer satisfaction is crucial to customer success.

Customer centricity 45

Customer centricity Feedback Finance Upselling 45

Totango

JULY 19, 2021

Be sure you look for the skills and qualities that will allow a customer success manager (CSM) to truly connect with customers. Support your team by focusing on building a customer-centric culture , and you’ll soon see improvements in your customer’s success, growth, and retention rates. . Customer advocacy.

Upselling 126

Upselling Feedback Surveys Customer advocacy 126

Totango

DECEMBER 20, 2023

All the while galvanizing internal collaboration across accounts and facilitating upsell/cross-sell opportunity and execution to grow our book of business. Data-oriented and customer-centric approach : Totango’s commitment to a data-oriented and customer-centric approach enhances user experiences and fosters long-term relationships.

Enterprise 115

Enterprise Customer centricity Benchmark Upselling 115

Lumoa

AUGUST 8, 2023

By understanding the key insights hidden within your survey data, you can address specific customer concerns, tailor your products and services to meet their needs and stay ahead of the competition. Unlocking the power of VoC feedback is vital to the success of any business. This feedback helps inform how they operate going forward.

Surveys 78

Surveys Feedback Banking Best practices 78

GetFeedback

MAY 9, 2019

What this actually looks like will vary by company, but the goal of CXM is always to increase customer satisfaction, loyalty, and brand advocacy while cutting costs. Stage 4 —O perationalize: You begin to re-design your company’s operational processes based on customer insight and other customer experience metrics.

Customer Experience 134

Customer Experience Metrics Journey mapping Customer centricity 134

Nicereply

MARCH 16, 2022

Some treat Customer Experience as a synonym to Customer Success, others see Success and Support as part of the CX team, and still, others prefer it reports into Sales as a way to increase upsells and renewals. These actions showed us that there was an appetite for even more customer-centric services.

Sales 111

Sales Customer Experience Upselling Self service 111

Totango

JULY 13, 2021

Strategy for customer success growth has changed as commerce has gone digital and big data has made marketing and sales customer-centric. Tell people about your business, get them in the store, sell them things, then look for more customers. In the future, you may be able to offer them an upsell.

Customer centricity 107

Customer centricity B2C Upselling Enterprise 107

ProProfs Blog

DECEMBER 11, 2020

There are multiple customer satisfaction metrics that your business can use to get answers to questions like “Is my customer satisfied?” or “Are we successful as a brand to create an awesome experience for our customers?”. These can also help you in: Preventing customer churn. Improving customer engagement.

Metrics 148

Metrics Abandon rate Surveys Customer effort 148

Totango

MAY 5, 2021

By measuring product experience, as a facet of customer experience, you can view how your clients interact with your product on a daily basis and the level of satisfaction they get with your service. Once these metrics are recorded, you can use this information to proactively engage customers and meet their needs in a more personalized way.

Customer Experience 118

Customer Experience Education Customer centricity Metrics 118

Totango

JUNE 11, 2019

However, this process takes dedicated nurturance of the customer relationship. And you will end up facing customer success challenges along the road of customer-centricity. While problems are inevitable and new ones will always arise, customer-centricity gives you the tools you need to effectively handle any issues.

Customer centricity 96

Customer centricity Best practices Upselling Feedback 96

Lumoa

MARCH 20, 2018

Customer experience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place.

Customer Experience 107

Customer Experience B2C Journey mapping B2B 107

CCNG

OCTOBER 19, 2022

Temkin, 2017) After a bad experience, 30% of consumers tell the company, 50% tell their friends, and 15% provide feedback online. Temkin, 2017) 48% of consumers expect specialized treatment for being good customers. Oracle, 2018) 79% of consumers who shared complaints about poor customer experience online had their complaints ignored.

Customer Experience 195

Customer Experience Journey mapping Metrics Surveys 195

ChurnZero

MAY 3, 2022

“Customer Success managers are beginning to realize there is no ‘easy’ button,” says the SuccessCOACHING team, the training arm of SuccessHACKER. Start with: CSM Mastermind: Sharing Customer Feedback Effectively. CSM Mastermind: Handling High-Risk Customers and Preventing Churn. 2: CSM Practice.

Journey mapping 98

Journey mapping SaaS Customer centricity Education 98

Totango

MARCH 4, 2022

If a customer’s NPS is low enough to indicate risk of churn, the software can manually notify a success agent to review the account and reach out to the customer in an effort to increase their satisfaction before renewal approaches. B2B Customer Success vs. B2B Customer Service. Use Customer Data Effectively.

B2B 98

B2B Customer Service B2C Interactive Voice Response 98

Outsource Consultants

FEBRUARY 11, 2025

Satisfied customers are more likely to make repeat purchases, explore other products and services offered by the company (cross-selling), and upgrade to premium offerings (upselling). This creates a positive feedback loop, where happy employees lead to happy customers, further enhancing the overall company culture.

Upselling 67

Upselling Interactive Voice Response Customer centricity Employee engagement 67

Totango

AUGUST 13, 2024

At Totango + Catalyst, we made a strategic decision to challenge the script on revenue priorities, empowering customer success managers (CSMs)—those mostly intimately aware of customer needs and goals—to own core renewals, expansions, and upsells. Are you ready to unlock a new level of impact for your customer success team?

Management 101

Management Best practices Consulting Consulting 101

Totango

FEBRUARY 6, 2020

This lets you anticipate customer needs and continually provide value: Access to Customer Data. Customer Lifecycle Management. Customer Success Software. Focusing on these customer success factors will help you operationalize customer-centricity across your enterprise. Proactive Engagement.

Enterprise 94

Enterprise Customer centricity Metrics Upselling 94

Quality Contact Solutions

JANUARY 27, 2022

One technique is to follow up with customers after a transaction or just after delivery. The risk, you may think, is that you may receive feedback that something did not go as well as you hoped, but now you can address it, and your customer knows you cared about their business enough to find out how they felt proactively.

Sales 98

Sales Upselling B2C Best practices 98

Totango

AUGUST 12, 2020

The customer onboarding experience begins on day one with a set of big-picture goals that show your customer that your product is value- and results-focused. Every piece of customer data you can capture and analyze gives you a better chance of delivering value, no matter where it originates. Get the Whole Enterprise Involved.

SaaS 88

SaaS Upselling Enterprise Best practices 88

aircall

DECEMBER 9, 2016

This presents you with opportunities for upselling and capitalizing on their loyalty towards a mutually beneficial relationship. But by upselling your existing customers and enticing them to make further purchases as they grow, it can ultimately yield a much higher ROI for your own business. Never stop evolving.

Customer centricity 81

Customer centricity Customer retention Upselling Customer effort 81

Totango

MAY 21, 2019

In the customer-centric economy, retaining current customers is a top priority. Not only are new customers expensive to win over, but loyal customers are more valuable in the long run. They trust your brand and are more likely to spread word-of-mouth advertising or accept an upsell.

Customer centricity 90

Customer centricity Education Advertising Upselling 90

CSM Magazine

JULY 22, 2021

Richardson’s definition, while revolutionary for its day, has become commonplace in today’s customer-centric world and has made the move from residing purely on the side of B2C to encompassing the B2B sphere too. Gone are the days of static one-sided advertising that speaks at the customer. Super-charging Customer Acquisition.

Advertising 98

Advertising SaaS B2C Best practices 98

Totango

OCTOBER 6, 2020

To help further your understanding of these important differences, this article will breakdown the customer success vs. customer support dynamic and outline how prioritizing a proactive approach towards client relations can empower you to prevent churn, create value, increase the likelihood of renewal, and encourage upsells/cross-sells.

Customer Support 112

Customer Support Customer advocacy Construction Enterprise 112

Totango

APRIL 18, 2019

If you learn how to grow customer relationships, your business can achieve long-term growth in this shifting economy. How to Grow Customer Relationships That Will Last a Lifetime. A business becomes customer-centric by focusing on meeting customer needs and delivering consistent value.

Upselling 78

Upselling Customer centricity Surveys Education 78

ChurnZero

NOVEMBER 4, 2022

To get a CEO’s perspective on the matter, ChurnZero’s You Mon Tsang joined ESG for a special CEO panel on “ The economy and Customer Success: The impact and what to do about it ,” with ‘nuffsaid’s Chris Hicken and Kapta’s Alex Raymond. Difficult conversations lead to deeper customer connections. Learn from three SaaS CEOs.

SaaS 98

SaaS Customer centricity Finance Best practices 98

Totango

SEPTEMBER 13, 2022

Promote customer engagement. Increase overall customer health for an improved customer retention rate. Build a brand reputation as a customer-centric business. These benefits make customer success playbooks invaluable for SaaS companies. How Do You Use Playbooks For Customer Success? Onboarding.

SaaS 93

SaaS Upselling Best practices Customer retention 93

ChurnZero

NOVEMBER 22, 2019

With deep expertise in scaling organizations, she works with companies globally to build programs that are customer-centric and scalable. She has also held numerous Interim ‘Head of Customer Success’ roles. Customer Success Around the Web. She is process and culture-driven, building high performing teams.

Chief Customer Officer 17

Chief Customer Officer Education Upselling SaaS 17

inmoment

AUGUST 17, 2020

Pitching Customer Centricity. Demonstrating The Power of Real-Time Feedback. As we just mentioned, marketplaces and industries are all becoming more competitive, which means that brands must strive to provide the best customer experience possible if they hope to stand out. Method #2: Pitching Customer Centricity.

Customer centricity 59

Customer centricity Upselling Feedback Customer Experience 59

Amity

MARCH 1, 2018

Not only does it indicate how loyal your customers are, it also helps you gauge the entire company’s customer centricity. Customer Success teams pay close attention to NPS that is low, because they know decreasing NPS indicates an existing risk of churn. DON'T Say goodbye to your customers too soon.

Customer advocacy 73

Customer advocacy Surveys Upselling Feedback 73

Lumoa

JANUARY 23, 2018

If you work in a big company with large number of customers (or users), you most probably receive a lot of feedback: people write about their experiences, complain about the things that do not work and tell about the things they love. Most companies collect feedback in some specific format, such as Net Promoter Score.

Analytics 114

Analytics Feedback Metrics Customer Experience 114

Totango

OCTOBER 20, 2020

By measuring customer experience, you can view how your clients interact with your product on a daily basis and the level of satisfaction they get with your service. Once these metrics are recorded, you can use this information to proactively engage customers and meet their needs in a more personalized way.

Customer Experience 90

Customer Experience Education Customer centricity Metrics 90

Kayako

SEPTEMBER 14, 2018

Live chat tells consumers that your business is approachable and driven by customer needs. Communicating your customer-centric focus says a lot to potential customers. Real-time Support Boosts Loyalty and Creates Upsell Opportunities. Loyal customers are worth their weight in gold.

Sales 72

Sales Upselling Feedback Customer retention 72

Amity

JANUARY 20, 2017

Customer Success is still a relatively young discipline, and as a result, leadership teams are often unsure about where it fits into their organization. This would be a short-sighted move since Customer Success and Account Management are distinguished by more than just a naming convention.

Accountability 72

Accountability Management Upselling SaaS 72