Beyond Philosophy

FEBRUARY 6, 2019

In our recent podcast, we had a guest Bob Thompson, CEO of Customer Think Corp., an independent research and publishing firm focused on customer-centric business management and the founder and editor-in-chief of CustomerThink.com. We need to develop the tools people use to optimize the Customer Experience.

Customer Experience 385

Customer Experience Journey mapping Customer centricity Surveys 385

delighted

JANUARY 7, 2021

Creating a customer journey map can help you and your company visualize how customers feel at all brand touchpoints so you can avoid potential issues ahead of time, increase customer retention, and discover key information to make the best decisions for your business. Where do I start with my customer journey map?

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Journey mapping Surveys Advertising Feedback 98

Beyond Philosophy

OCTOBER 11, 2019

Laverty persisted as he saw that Customer Experience would be the differentiator in the marketplace. He asked, “How is this going to impact our customers?” It was part of his strategy to enforce the customer-centric mindset at the company and help the team get used to identifying as the customer and seeing it from their vantage point.

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Customer Experience Employee engagement Journey mapping Customer centricity 316

Beyond Philosophy

FEBRUARY 3, 2022

Journey mapping can be a tricky thing for organizations. Organizations often think that doing a journey map of their experience will be the answer to life, the universe, and everything. . If we think about why we do journey mapping, one of the big reasons is to alleviate blind spots within the team.

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Journey mapping Customer centricity Consulting Consulting 195

ShepHyken

SEPTEMBER 27, 2021

EX and CX Come Down to the Same Thing: Put the Person First by Inge De Bleecker. CMSWire) The better the experience, the more likely that person will return and give the brand their business. Just as you want the customer to experience an easy process and system when they do business with you, the same applies to your employees.

Real estate 51

Real estate Customer Service Journey mapping Entertainment 51

C3Centricity

JANUARY 3, 2022

Happy New Year to all you Customer-first strategists. May your year by bright and your customers surprised and delighted! Each January we like to celebrate our most popular posts on customer centricity that were published on C3Centricity during the year. Continue Reading.

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Customer centricity Journey mapping Personalization 117

GetFeedback

JANUARY 12, 2020

I personally would like to use Expedia, but again this is part of Southwest’s approach to keeping costs and prices low. airline industry, is rightly concerned with delivering the value customers expect, and so will not “fix” individual touchpoint issues even when customers request. Journey mapping as a CX tool.

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Journey mapping Airlines Feedback Customer Experience 88

C3Centricity

JANUARY 13, 2021

Traditionally C3Centricity publishes a list of the most popular customer-centricity posts on its blog in January and this year is no exception, despite covid’s extraordinary impact on businesses the world over. The 6 Best Ways to Show you Respect your Customers. Many people were working from home this year, were you?

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Customer centricity Journey mapping Marketing Personalization 111

ShepHyken

FEBRUARY 26, 2021

An affiliate marketing strategy needs to be effective, target well and work well for brands and customers. The foremost among them is to understand your customer in the best manner possible. Becoming customer-centric is important for brands to stay in the loop with the competitive world. Affiliates and Customer Journey.

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Marketing Journey mapping Advertising Upselling 309

Quadient

AUGUST 1, 2022

Creating a Customer-centric Culture: Four Steps to Get Started. After what feels like forever, I recently got a chance to re-engage in my favourite pastime – meeting people in person at a Quadient-hosted event located here in London, UK. A Trusted Partner in Your Customer-centric Transformation Journey.

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Customer centricity Journey mapping Banking Consulting 105

GetFeedback

JANUARY 6, 2020

After Voice of the Customer (VoC) , nothing is more closely associated with Customer Experience Management (CXM) than a customer journey map (CJM). . What appears to matter more is consistency across the journey stages and thoroughness of implementing journey mapping practices.

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Journey mapping B2C B2B Surveys 78

Beyond Philosophy

FEBRUARY 28, 2016

In this post, we’ll address what this, prospectively, means to service groups in better understanding how to optimize this component of the customer journey. Not too long ago, a major high-tech company asked Beyond Philosophy to provide insight into our methods for journey-mapping their multi-channel customer service experience.

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Journey mapping Customer centricity Consulting Consulting 150

Pointillist

SEPTEMBER 10, 2020

Many CX, marketing and operations leaders are asking how they can use customer journey orchestration to deliver better, more personalized experiences that will improve CX and business outcomes, like retention, customer lifetime value and revenue. What is Customer Journey Orchestration?

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Personalization Interactive Voice Response Enterprise Upselling 128

PeopleMetrics

MAY 12, 2022

Customer journey mapping can make the crucial difference between driving business success and seeing flagging customer satisfaction, retention rates, and revenue. Creating an amazing customer experience (CX) is an intentional process. Customer journey mapping is a foundational part of that process.

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Journey mapping B2C Feedback B2B 62

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. So any change in CX must include and address the Customer centricity of the organization. Why or why not?

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Customer Experience Customer centricity Journey mapping Customer emotions 150

Beyond Philosophy

OCTOBER 6, 2014

The main reason that an organization fails to improve their CX is because of their lack of Customer Centricity. The symptom is a poor experience; the cause is their lack of Customer centricity. So any change in CX must include and address the Customer centricity of the organization. Why or why not?

Customer Experience 150

Customer Experience Customer centricity Journey mapping Customer emotions 150

CX Journey

AUGUST 25, 2015

In a post from earlier this month , I wrote about the most-basic and most-important rule of customer journey mapping: maps must be created from the customer viewpoint. This is a must; otherwise we perpetuate inside-out thinking that is anything but customer-centric. You can do them either way.

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Journey mapping Customer centricity Metrics Surveys 64

Lumoa

FEBRUARY 9, 2023

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. Now at least 80% of B2B buyers now expect the same buying experience as B2C customers.

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Customer Experience B2C Journey mapping B2B 167

Quadient

JULY 25, 2022

What is Customer Journey Mapping? Customer-centricity has become an essential focus for companies today. One of the challenges to achieving customer-centricity is that departments in most organizations operate in silos. What is a Customer Journey Map? j.shah-thiel. Introduction.

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Journey mapping Customer centricity Best practices Customer Experience 52

Real Blue Sky

MAY 31, 2023

The Key to Unveiling Hidden Opportunities and Improving the Customer Experience Have you ever wondered what it’s like for a customer to do business with your brand? Quite simply, customer journey mapping is the journey our customers take when trying to do business with us. And the best part?

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Journey mapping Airlines Customer Experience Customer centricity 52

Real Blue Sky

MAY 31, 2023

The Key to Unveiling Hidden Opportunities and Improving the Customer Experience Have you ever wondered what it’s like for a customer to do business with your brand? Quite simply, customer journey mapping is the journey our customers take when trying to do business with us. And the best part?

Journey mapping 52

Journey mapping Airlines Customer Experience Customer centricity 52

Select VoiceCom Blog

AUGUST 17, 2022

According to research, 73% of companies that provide an above-average customer experience perform better financially than their competitors. Likewise, 60% of customer-centric companies are more profitable than those that don’t focus on customers. Curious to know what a customer journey map is?

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Journey mapping Customer centricity Surveys Feedback 52

CX Accelerator

DECEMBER 12, 2017

There is a special loyalty factor achieved when you combine convenience with a fun, unique brand personality. Customer Service at the Core – By far the most compelling thing for me was the outstanding customer service provided throughout. Carvana has hired wonderful people who personify their customer-centric brand perfectly.

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Journey mapping Finance Customer centricity Sales 182

ClearAction

OCTOBER 25, 2018

Customer-Centric Marketing: Step-Up Performance Lynn Hunsaker. Customer-centric marketing is necessary, yet far from sufficient — from customers’ and investors’ perspectives. Typical roles adopting customer-centric marketing are in the marcom area: digital, content, automation, intelligence, retention, advertising.

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Customer centricity Marketing Journey mapping B2C 59

Education Services Group

JULY 18, 2023

So…quick question: What is a customer journey map? A customer journey map can be many things. Organizations that leverage them wisely use them as step-by-step guides for customer engagement throughout the customer lifecycle. need a customer journey map?

Journey mapping 52

Journey mapping Customer centricity Customer Experience Surveys 52

Education Services Group

JANUARY 5, 2022

They may sound the same, but customer journey maps are different from touchpoint maps (also known as service blueprints). They are both ways of looking at the customer journey, but one concentrates on the front-end, customer experience and the other focuses on the back-end processes that drive those experiences.

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Journey mapping Metrics Customer centricity Customer Experience 52

Pointillist

MAY 23, 2018

More and more marketers and customer experience professionals are now looking for the best customer journey analytics platform to understand and engage with individual customers at a personal level, at scale. Journey Discovery Creates a Bridge Between Customer Behaviors and Business Outcomes.

Analytics 90

Analytics Journey mapping Multichannel Customer centricity 90

The Petrova Experience

SEPTEMBER 16, 2021

Before we dive into customer journey mapping tools, we must keep in mind that, by itself, journey mapping is not a customer experience product or service. A journey map is a visual representation of your end-to-end customer experience. Think of a journey map as a diagnostic tool.

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Journey mapping Customer centricity Surveys Feedback 40

Lumoa

MARCH 20, 2018

Customer experience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place.

Customer Experience 107

Customer Experience B2C Journey mapping B2B 107

CCNG

OCTOBER 19, 2022

(Accenture, 2018) By industry, supermarket chains provide the best customer experience, while TV and Internet service providers provide the worst. times more likely to have CX efforts in marketing not primarily focused on the path to purchase but on the journey after acquisition. PwC, 2017).

Customer Experience 195

Customer Experience Journey mapping Metrics Surveys 195

Calabrio

MARCH 25, 2025

These tools often include automation features, such as automated survey distribution and real-time alerts for negative sentiment, allowing for timely responses and proactive customer engagement. Customer journey mapping tools These tools focus on visualizing and analyzing the customer journey across various touchpoints.

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Journey mapping Contact Center Analytics Surveys 52

ClientSuccess

APRIL 25, 2017

3 Ways How to Build a Customer’s Perspective Journey Map. All customer success professionals have an idea in their minds about what the ideal customer journey map looks like. The Customer’s Perspective. Customer Journey Map. Walk in Your Customer’s Shoes.

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Journey mapping Customer centricity Best practices Metrics 40

Lumoa

AUGUST 3, 2021

One way to actively combat inconsistency in your customer journeys is to create a journey map. Journey maps help maintain a customer-centric mindset by listing out all the places a customer will interact with your business. Where can you pull in more personalization and targeting?

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Journey mapping Customer Experience Metrics Customer centricity 97

Upstream Works

DECEMBER 16, 2020

Digital CX also enables contact centers and back office digital workers to truly understand their customers’ behaviors, wants and needs. It is with this information that contact centers can provide more informed and personalized service. Customer experience then becomes a core strategic focus for businesses.

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Journey mapping Multichannel Contact Center Self service 78

Russel Lolacher

JUNE 15, 2021

The customer calls it “shopping elsewhere.”. The customer sees it as wait time. Sharing the same vocabulary with your #customer puts you on the path to a more customer-centric culture. This exercise helps businesses step into their customer’s shoes and see their business from the customer’s perspective.”

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Customer Service Journey mapping Surveys CRM 128

GetFeedback

MAY 9, 2019

Satisfied customers don’t look elsewhere for services or products, and they will surely miss you if one day you suddenly disappear. In other words, delivering great customer experience makes you irreplaceable. If you’re more of a facts person, here are some selling points: Poor customer experience is costing U.S.

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Customer Experience Journey mapping Metrics Customer centricity 134

ijgolding

JUNE 9, 2015

You must absolutely believe that enabling an organisation to be more customer centric is the ‘right thing to do’ – right for the customer; right for the employee; and right for the shareholder. It is not about money; or personal gain; or political skulduggery – it is about BELIEF in doing what is right.

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Customer Experience Customer centricity Metrics Journey mapping 119