ChurnZero

OCTOBER 16, 2020

Whether Customer Success or Sales should own the renewal, expansion, and upsell is a hot-button issue in today’s SaaS sphere. This Customer Success showdown, which took the form of an Oxford-style debate, was held at BIG RYG, ChurnZero’s annual Customer Success conference. But Mike believes they’re intertwined.

Upselling 98

Upselling SaaS Sales Accountability 98

Totango

FEBRUARY 4, 2020

A customer-oriented approach to business is fast becoming a necessary ingredient for success in today’s customer-centric economy. The idea is simple: look after your customers, and your customers will look after you. This represents a shift from bygone eras when growth strategies were more sales-focused.

Customer centricity 62

Customer centricity Best practices Upselling Enterprise 62

Totango

FEBRUARY 28, 2020

We all want to believe that we have a strong relationship with our customers. The digitization of business has created a customer-centric economy, and people switch services until they find the solution that suits them. Creating a strong customer engagement strategy makes sure every interaction delivers that value.

Customer centricity 93

Customer centricity Metrics Upselling Enterprise 93

Totango

MAY 7, 2024

Strategy #1: Use a RACI matrix to assign ownership At Totango + Catalyst, we’ve found that using a responsibility assignment matrix (also known as the RACI matrix) has been a great way to get our CS and Sales teams on the same page. Strategy #2: Align on customer outcomes Both teams should be laser-focused on customer results.

Sales 103

Sales Upselling Metrics Accountability 103

Lumoa

MARCH 20, 2018

Customer experience has been on the rise during the last couple of years. From the traditional product-oriented businesses we’re moving towards customer understanding and customer-centric approaches. Whether you’re new to customer experience or coming for little inspiration, this is the right place. So let’s start!

Customer Experience 107

Customer Experience B2C Journey mapping B2B 107

aircall

JULY 14, 2022

Scaling your sales strategy for 2022. Scaling customer connections is the key to any successful business. Whether you’re teaching this strategy to your marketing team, sales team, or support teams, it all comes back to putting your customers first. What are upselling and cross-selling? Cross-selling.

Upselling 62

Upselling Sales Advertising Customer centricity 62

Totango

FEBRUARY 6, 2020

This lets you anticipate customer needs and continually provide value: Access to Customer Data. Customer Lifecycle Management. Customer Success Software. Focusing on these customer success factors will help you operationalize customer-centricity across your enterprise. Proactive Engagement.

Enterprise 94

Enterprise Customer centricity Metrics Upselling 94

Amity

FEBRUARY 24, 2017

Since the early 2000s, companies from nearly every industry have come to the realization that building enduring customer relationships is essential to their success. Organizations that are aligned around their customers seek to understand the world through their eyes. Truth One: Customers are a scarce resource.

Customer centricity 64

Customer centricity Upselling Banking Marketing 64

Beyond Philosophy

FEBRUARY 3, 2022

She also wants to know how to set up their Customer Experience improvement for success to be more customer-centric. In one of my books, Revolutionize Your Customer Experience , I delved into research about the nine internal areas that affect Customer Experience. They want to upsell, cross, sell, whatever.

Journey mapping 195

Journey mapping Customer centricity Consulting Consulting 195

Lumoa

FEBRUARY 9, 2023

The focus on enhancing customer experience has gained traction in recent years. As businesses recognize its value, the shift from a product-centered approach to a customer-centric one continues. more friendly behavior in customer service) Marketing to take the info into account in better targeting (e.g.

Customer Experience 167

Customer Experience B2C Journey mapping B2B 167

CSM Practice

JULY 6, 2020

After all, the very motive of these companies is to adapt to the situation, and further improve the overall performance through expansion selling strategies. To learn how to sell more to existing customers, we need to understand the changes that have taken place in the SaaS scene. Upsells is a basic form of account expansion.

SaaS 71

SaaS Upselling Accountability Sales 71

CSM Practice

JULY 6, 2020

After all, the very motive of these companies is to adapt to the situation, and further improve the overall performance through expansion selling strategies. To learn how to sell more to existing customers, we need to understand the changes that have taken place in the SaaS scene. Upsells is a basic form of account expansion.

SaaS 71

SaaS Upselling Accountability Sales 71

Totango

APRIL 18, 2019

If you learn how to grow customer relationships, your business can achieve long-term growth in this shifting economy. How to Grow Customer Relationships That Will Last a Lifetime. A business becomes customer-centric by focusing on meeting customer needs and delivering consistent value.

Upselling 78

Upselling Customer centricity Surveys Education 78

CSM Practice

JULY 24, 2019

The customer-centric mindset entails making major decisions while taking customer needs and customer journeys into account. This responsibility is not limited to the CSM (Customer Success Manager) alone, a company-wide disposition to customer satisfaction is crucial to customer success.

Customer centricity 45

Customer centricity Feedback Finance Upselling 45

Totango

APRIL 2, 2019

By mapping the customer journey stages, you can visualize the customer success cycle from the customer’s point of view, including their perceptions of received value and the actions customers take as a result. And that information helps you implement the right customer success strategy. Gather Feedback.

Journey mapping 110

Journey mapping Upselling Accountability Feedback 110

Totango

JULY 13, 2021

Strategy for customer success growth has changed as commerce has gone digital and big data has made marketing and sales customer-centric. Tell people about your business, get them in the store, sell them things, then look for more customers. Businesses need a new strategy for customer success growth.

Customer centricity 107

Customer centricity B2C Upselling Enterprise 107

ShepHyken

MARCH 5, 2023

How can business leaders shape the future of their organizations using a customer-centric approach? There are plenty of ideas, tips, strategies, and comments about customer service and experience for all types of businesses in any industry. 10 Tactics to Boost Your Customer Lifetime Value by Tom Wicky (Inc.

Customer Service 26

Customer Service Metrics Upselling Healthcare 26

ClearAction

AUGUST 16, 2019

Is Your Customer Engagement Really Customer-Centric? Customer engagement can yield short-term or long-term rewards or penalties, depending on how customer-centric they are. Long-term rewards: uptick that sticks or increases organically — engagement fit the customer’s expectations and circumstances. “An

Customer centricity 48

Customer centricity Marketing Best practices Upselling 48

ChurnZero

NOVEMBER 26, 2024

Primary Responsibilities: Cultivate and maintain deep relationships with approximately 50 mid-market and enterprise customers generating a combined annual recurring revenue of $3 million. Cadence with customers: e.g. monthly, quarterly business reviews (QBRs), executive business reviews (EBRs).

SaaS 52

SaaS Upselling Enterprise industry standards 52

TechSee

APRIL 10, 2018

We’ve underlined three primary goals and considerations for why and how a contact center BPO should plan its tech adoption strategy. Own the end-to-end customer journey. Technology sales also generate additional service opportunities, upsells, longer term contracts, etc. – all direct revenue generators.

Call Center 139

Call Center Technology outsourcing Self service 139

Fonolo

APRIL 6, 2021

Encourage your agents and sales associates to familiarize themselves with the top sellers in your store, as well as product trends, so they will always have these products in mind when customers ask for recommendations. Upsell products that match a customer’s need. This shouldn’t be about pushing products.

Best practices 126

Best practices Customer Service Upselling Sales 126

Totango

JULY 24, 2020

Your ability to grow revenue is dependent in part on your ability to discover new successes for your existing clients, retain their business, and maximize their customer lifetime value. The best B2B client expansion strategies achieve this by creating more value for customers — value that they will be willing to pay for.

B2B 63

B2B Best practices Enterprise Upselling 63

ChurnZero

MAY 3, 2022

Across more than 30 playlists, you’ll discover everything you need to know about upsell, launching CS, customer training, CS careers, customer value management, retention and renewals, customer journey maps, health scores, segmentation, QBRs and much more. Start with: What is Customer Experience? 5: ChurnZero.

Journey mapping 98

Journey mapping SaaS Customer centricity Education 98

JivoChat

APRIL 16, 2023

All these sites have one thing in common (and it’s not that they start with A and E) - their strategy and international success. You need a strategy that considers all the different aspects of ecommerce, from marketing and product selection to payment processing and fulfillment. Who would want to have a bad customer experience?

Analytics 82

Analytics Engineering Advertising Sales 82

TeamSupport

FEBRUARY 18, 2022

It’s a reasonable strategy – new business acquisitions means more revenue. But what if this new business is replacing churned customers and there is no net growth? Even worse, what if this strategy is plugging a hole of capsized revenue left by more churned customers than acquired ones? their goals with you ).

B2B 105

B2B Upselling Customer Support Sales 105

GetFeedback

MAY 9, 2019

At this level, you’re also working on developing a customer experience strategy. Stage 4 —O perationalize: You begin to re-design your company’s operational processes based on customer insight and other customer experience metrics. Stage 5 — Align: Being customer-centric is the norm in your company at this stage.

Customer Experience 134

Customer Experience Journey mapping Metrics Customer centricity 134

CSM Practice

FEBRUARY 12, 2020

Since existing customers are usually more willing to buy, companies typically offer additional solutions and features in the form of upsells and cross-sells. This enables the company to deliver additional value to customers while generating more revenue. Expansion Selling Strategy Framework. Quantitative Data.

Upselling 52

Upselling Customer centricity Sales Accountability 52

Quality Contact Solutions

JANUARY 27, 2022

All these avenues provide great information if you’re like me, but the real benefit is they inspire me to think creatively about improving or tailoring new techniques to my specific product or service selling strategy to increase sales. The fact is, I need to inspire my customer-facing staff to leverage best practices to increase sales.

Sales 98

Sales Upselling B2C Best practices 98

Totango

MAY 5, 2021

By measuring product experience, as a facet of customer experience, you can view how your clients interact with your product on a daily basis and the level of satisfaction they get with your service. Once these metrics are recorded, you can use this information to proactively engage customers and meet their needs in a more personalized way.

Customer Experience 118

Customer Experience Education Customer centricity Metrics 118

CSM Practice

DECEMBER 7, 2020

CSM Leader Optimizes Customer Success Strategies and Processes in collaboration with top thought leaders in its industry. Dec 1, 2020 — Today, CSM Practice, the world’s first consulting firm dedicated to Customer Success Management (CSM) strategy, announced the formation of its new Advisory Board. Sunnyvale, Calif.—

Chief Customer Officer 81

Chief Customer Officer Upselling SaaS Consulting 81

Totango

FEBRUARY 6, 2020

This lets you anticipate customer needs and continually provide value: Access to Customer Data. Customer Lifecycle Management. Customer Success Software. Focusing on these customer success factors will help you operationalize customer-centricity across your enterprise. Proactive Engagement.

Enterprise 62

Enterprise Customer centricity Metrics Upselling 62

TeamSupport

FEBRUARY 18, 2022

It’s a reasonable strategy – new business acquisitions means more revenue. But what if this new business is replacing churned customers and there is no net growth? Even worse, what if this strategy is plugging a hole of capsized revenue left by more churned customers than acquired ones? their goals with you ).

B2B 98

B2B Upselling Customer Support Sales 98

Nicereply

MARCH 16, 2022

Some treat Customer Experience as a synonym to Customer Success, others see Success and Support as part of the CX team, and still, others prefer it reports into Sales as a way to increase upsells and renewals. These actions showed us that there was an appetite for even more customer-centric services.

Sales 111

Sales Customer Experience Upselling Self service 111

TeamSupport

DECEMBER 8, 2023

In today’s customer-centric market, providing exceptional support is non-negotiable. According to research by Microsoft, 59% of consumers have higher expectations for customer service than they did the year prior. This information is invaluable for continuous improvement and strategic decision-making.

Customer Support 105

Customer Support Upselling Analytics Customer centricity 105

ChurnZero

DECEMBER 9, 2020

If you’re eager to learn more about the Customer Success space too, we’ve compiled a list of industry blogs you should follow and bookmark that can help provide you with all the insights, strategies and guidance you need. Must-Read Customer Success Blogs. Recommended read: How to Give Your Customer Success Team Superpowers.

Consulting 98

Consulting Consulting Best practices Upselling 98

Totango

OCTOBER 25, 2022

Your customer success team structure forms the organizational backbone supporting your CS strategy. A well-designed structure can help you streamline your operations for greater efficiency to deliver your customers better results. Cultivate a Customer-centric Brand Image. Prioritize Reducing Churn.

Best practices 101

Best practices Chief Customer Officer Customer centricity Sales 101

Influitive

MAY 12, 2016

Today’s empowered customers expect the interactions they have with your sales and marketing teams to be highly personalized and relevant—which can make striking up valuable conversations with prospects challenging. That’s one reason why account-based marketing has become a popular strategy in recent years.

Accountability 61

Accountability Marketing B2B Customer advocacy 61