ChurnZero

SEPTEMBER 16, 2021

9 Customer Retention Strategies for SaaS. Higher retention rates can mean higher customer loyalty for your business, something that’s crucial for success, especially for SaaS. Level of engagement with your customer success management (CSM) or other customer support interactions. Net Promoter Score ®.

Customer retention 52

Customer retention SaaS Education Feedback 52

Nicereply

OCTOBER 12, 2021

Software as a Service (SaaS) and Internet of Things (IoT) technologies are especially suited to understand virtually all aspects of how their products are used. Asking questions that you already have the answer to can hurt customer experience by increasing the customer effort required to resolve their issue.

SaaS 118

SaaS Self service CRM Feedback 118

ChurnZero

MARCH 28, 2023

Early-stage SaaS businesses tend to put most of their focus on acquiring net new customers. For a little while, customer retention is a manageable task with existing staff. When you have only a handful of customers, your sales team, product team, customer support team—and even executives—can join forces to keep them happy.

SaaS 52

SaaS Chief Customer Officer Surveys Feedback 52

ProProfs Blog

APRIL 17, 2020

Keeping that in mind, we’ve decided to help you learn the different metrics that would allow you to create effective strategies that not only gives you an edge in the market but also retain your existing customers. In this thorough guide, you’ll come across: Different SaaS customer success metrics. So, buckle up.

Metrics 142

Metrics Customer retention SaaS Surveys 142

PeopleMetrics

JANUARY 13, 2017

When you are selling a SaaS product, you really need to think about what you’re actually selling. It seems like an obvious truth (after all, they are called Software-as-a-Service products), but many SaaS companies lose sight of the service side of things - they strive toward the goal of a no-touch sales organization.

SaaS 54

SaaS Benchmark Metrics Education 54

ProProfs Blog

NOVEMBER 9, 2021

Consider analyzing the questions such as: How will you collect customer feedback? What do want to achieve via customer satisfaction metrics? . What questions would you like to ask the customer? Now that you have a plan, it’s time to set measurable goals such as improving customer satisfaction by 25% in the first quarter.

Surveys 146

Surveys Feedback Metrics Customer retention 146

Satrix Solutions

NOVEMBER 12, 2020

Many companies rely on signals and data from product usage, support tickets, or Net Promoter Score to paint a picture of customer health. Are you also considering customer feedback when determining customer health scores? Evan, customer health scores in SaaS are much more common these days. Thanks, Heather.

SaaS 88

SaaS Feedback Best practices Accountability 88

Nicereply

JUNE 18, 2020

Any investment in customer retention programs pays off in the form of higher revenue and reduced customer acquisition costs. Great companies think long term when it comes to keeping customers around. SaaS and eCommerce have been around long enough that some companies now have customers for over a decade.

Customer retention 125

Customer retention Feedback Surveys Metrics 125

Interaction Metrics

APRIL 17, 2025

At Interaction Metrics, we help organizations of all sizes improve how they collect and use feedback. Its a curated list of 17 Qualtrics alternatives, each chosen for a specific strengthwhether thats streamlined online surveys, better integrations, or smarter ways to tie customer feedback data to revenue.

Surveys 48

Surveys Enterprise B2B Analytics 48

ChurnZero

JANUARY 6, 2022

Customer Success represents a large source of revenue-generation for SaaS businesses. Though Customer Success was originally regarded as a post-sale cost center, you can flip its narrative with the right metrics, positioning, and forecasting strategy. But Customer Success? Customer Churn Rate. Customer Feedback.

Metrics 98

Metrics Journey mapping SaaS Sales 98

Lumoa

MARCH 20, 2018

Long-term actions are based on the analytics results of the customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Customer Experience 107

Customer Experience B2C Journey mapping B2B 107

Kayako

APRIL 27, 2017

By running an NPS survey in isolation you don’t get the low-down on which customers have service satisfaction or suffer high-effort experiences. But customer satisfaction scores (CSAT) and customer effort scores (CES) offer few insights into customer loyalty either. Send surveys at natural pause points.

Metrics 89

Metrics Surveys Customer effort Best practices 89

Satrix Solutions

SEPTEMBER 15, 2020

There is a lot of literature and opinion out there when it comes to evaluating customer sentiment collected from your surveys in a B2B environment. In the context of a B2B customer survey, we’re referring to feedback gathered in response to open-ended questions (i.e. Tip 2: Develop a codebook to evaluate open-ended feedback.

Surveys 78

Surveys B2B Feedback SaaS 78

ClientSuccess

DECEMBER 21, 2021

Product adoption: this metric tracks how many users at a specific customer are using the product or service. CES: a customer effort score (CES) measures how easy it is for a user to use the product or service, get issues resolved (either through customer support or on their own), and generally engage with the solution. .

Metrics 100

Metrics Upselling B2B SaaS 100

delighted

MARCH 15, 2019

First things first - what is a voice of the customer (VoC) program and why should you have one? A VoC program is the way a company gathers, analyzes, and acts on customer feedback to create a customer-centric culture. Customer experience surveys fall into one of two buckets: relationship or transactional.

Surveys 75

Surveys Benchmark B2B Feedback 75

Amity

JULY 4, 2017

One reason why Customer Success teams pay close attention to NPS is that low, decreasing NPS indicates an existing risk of churn. But there’s even more you can do to power up your Customer Health Score and NPS program when you integrate a customer feedback platform with your Customer Success Platform.

Surveys 66

Surveys SaaS Feedback Customer advocacy 66

CustomerSuccessBox

AUGUST 27, 2021

Customer Success for B2B SaaS is a function of all departments with the obvious contributors being- Customer support, Onboarding specialist, and Customer Success team. How to execute customer success practice into your SaaS? Additional Read : Knowledge transfer from sales to Customer Success.

Upselling 52

Upselling SaaS B2B Metrics 52

Help Scout

JULY 20, 2021

While this could take the form of metrics like CSAT or NPS , you may also choose more nuanced, multifaceted options, such as: Product Adoption Score : a score that reports how much of your product’s functionality specific customers have used. This can lead to disjointed, ineffective customer service (even if the support staff is fantastic).

Sales 145

Sales Feedback Metrics Surveys 145

ChurnZero

JUNE 17, 2022

There should be an open feedback loop. Whether that be for meetings or for something like, we’ve completed onboarding let’s measure satisfaction overall, we do need to get the customer’s opinion. I would say in onboarding too, even more common is customer satisfaction score (CSAT). These should be very in sync.

Metrics 52

Metrics SaaS Surveys Self service 52

ClientSuccess

NOVEMBER 2, 2022

Bridging the gap between customers and a product team is critical, from managing customer implementations to ongoing account maintenance. But customer satisfaction is another side to the CSM role that has become increasingly important over the last few years. Building a personal investment in your product can excite customers.

Customer retention 70

Customer retention Upselling SaaS Accountability 70

Amity

MAY 4, 2016

SaaS Tattler Issue 83 - Tools to Support Your Growing Customer Base. Yes, we recognize that some companies are a bit premature for a Customer Success Platform. However, that shouldn’t stop them from making their customers successful. Tools of the trade: Apps for customer success. Source: CrunchBase ).

SaaS 51

SaaS Banking Enterprise Marketing 51

CustomerSuccessBox

JUNE 24, 2022

Every SaaS business lives and breathes by reducing churn and increasing recurring revenue. Monthly Recurring Revenue is a SaaS metric that you should be tracking in order to see where your SaaS business stands. This blog focuses on the excellent customer success techniques that will help you improve your recurring revenue.

Upselling 52

Upselling SaaS Customer advocacy Metrics 52

REVE Chat Blog

JANUARY 15, 2020

Increase customer lifetime value (CLTV) – When brands are able to meet and exceed customers’ expectations, they transform into loyal customers from one time buyers. By understanding the customer experience and measuring feedback across all touchpoints, you can start to understand the key drivers to increase your CLTV.

Metrics 75

Metrics Surveys Feedback Customer centricity 75

Amity

OCTOBER 23, 2018

It is also worth engaging an independent unbiased third party to do a Voice of the Customer project and analysis. It typically involves interviewing customers and looking at your NPS scores and strategy. Expansion revenue can have a big impact on your SaaS metrics and your bottom line. CSAT Score (customer satisfaction).

Metrics 76

Metrics Best practices Customer retention SaaS 76

Totango

MAY 6, 2021

What Is Customer Retention? Customer retention refers to the act and process of keeping customers as loyal repeat buyers who are likely to promote your brand to others. As a concept, in a SaaS context, it represents how successful a company is at getting customers to renew subscriptions or licenses.

Customer retention 76

Customer retention Best practices Education Benchmark 76

Solvvy

JULY 8, 2022

Take customer satisfaction. Even customers can struggle with quantifying how happy they are with your services. But collecting customer feedback and finding an effective way to measure customer satisfaction—often by unraveling the answer to the question of how to use CSAT or NPS—is vital to your brand’s success.

Metrics 106

Metrics Surveys Brand ambassadors Benchmark 106

Squelch

JULY 23, 2019

In part two below, we explore how customer success has evolved as SaaS and other subscription-based companies increase in popularity and what being customer centric truly means. How has the role of customer success evolved with the rise of SaaS companies? They don’t collect customer feedback.

SaaS 53

SaaS Customer centricity Chief Customer Officer Sales 53

ClientSuccess

FEBRUARY 8, 2023

Product adoption : this metric tracks how many users at a specific customer are using the product or service. CES : a customer effort score (CES) measures how easy it is for a user to use the product or service, get issues resolved (either through customer support or on their own), and generally engage with the solution.

Metrics 75

Metrics Upselling B2B SaaS 75

aircall

JANUARY 30, 2017

In order to streamline your customer service, here are some suggestions. Save your customers time. Save your customers effort. This spares customers patience and frustration. Increasingly, customers base their patronage of a brand on shared values and an emotional attachment. Embrace feedback and complaints.

Customer retention 76

Customer retention Education Self service Feedback 76

ChurnZero

SEPTEMBER 25, 2020

The first installment outlined the significance of (and ramifications of not) marrying your Customer Success and Product teams, how to spot the misaligned warning signs, and decoding each team’s unique working style.]. In this article, I’ll discuss how to create a strong feedback culture to realize Customer Success and Product alignment.

Customer centricity 76

Customer centricity Feedback Construction Marketing 76

Nicereply

NOVEMBER 28, 2022

Whatever business you are in, your customers are your best source of meaningful feedback and insights into how you can improve their experience. You can leave all the guesswork behind by simply asking customers to share their thoughts right while they are browsing your website. What is the purpose of website surveys?

Surveys 52

Surveys Feedback Customer effort SaaS 52

Lumoa

MARCH 20, 2018

Long-term actions are based on the analytics results of the customer feedback. Later, communicate the changes and improvements you’ve done based on customer feedback back to your customers. In both cases follow-up is a necessity, not a choice, if you want to build strong relationships with your customers.

Customer Experience 60

Customer Experience Journey mapping B2C B2B 60

Global Response

FEBRUARY 7, 2023

LET’S CONNECT Customer churn rate Customer churn rate is a measure of what percentage of customers churn within a given time period (typically monthly or annually). Churn rate is an especially important metric for businesses with recurring revenue models, such as subscription-based or SaaS companies.

Metrics 62

Metrics Customer Experience Surveys Customer effort 62

Nicereply

DECEMBER 10, 2020

Among their most recent accomplishments are a successfully raised $59M seed round from earlier this year as well as being listed in a prestigious list of 1000 fastest-growing SaaS businesses in the world. The best app to get customer feedback: Nicereply. Front is all about collaborating on customer conversations.

Surveys 52

Surveys Feedback APIs call center solutions 52

Kayako

MARCH 18, 2019

If it’s a SaaS product, and they lost time while you troubleshot and fixed the bugs, maybe offer them a refund or some credits to make up for lost time. Most billing issues can be handled ad hoc as you assist the customer with workarounds, but pay attention to how frequently things are requested. You make a mistake in your response.

Customer Service 71

Customer Service Construction SaaS Feedback 71

Education Services Group

APRIL 27, 2022

CES (Customer Effort Score): For a metric that has the potential to be a real-time feedback avenue for customers, why does the way we ask this question seem like a kid seeking praise from a parent after doing a summersault? I don’t know what the ultimate solution is here, but I suspect there’s a better way.

Metrics 98

Metrics Surveys SaaS CRM 98

Pointillist

JUNE 15, 2018

It would be easy to define and measure if we relied on the customer to indicate they are no longer a customer. Sure, that’s easy in subscription-based industries such as SaaS or telecom or insurance. But for most businesses, retention activity is passive in the sense that the customer does not inform you that she is leaving.

Customer retention 110

Customer retention Analytics Airlines SaaS 110