What Is Customer Effort Score (CES) & Why Does It Matter?
Interaction Metrics
APRIL 24, 2025
Customer Effort Score (CES) measures how hard it is for your customers to get help from your customer service teams. And if youve ever had a hard time canceling a subscription or fixing a billing issue, you know exactly why it matters. Thats where Customer Effort Score (CES) comes in.
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