Totango

AUGUST 23, 2022

B2B Customer Journey Touchpoints: A Guide for CS Teams. B2B customer journey touchpoints mark the roadmap toward successful outcomes for clients and CS teams. In this way, customer journey B2B touchpoints serve as a powerful tool for increasing the effectiveness of your customer success strategy.

B2B 122

B2B Journey mapping SaaS Upselling 122

CustomerSuccessBox

JULY 9, 2021

Customer journey maps are a tool to understand how people and companies buy your software. A customer journey is very specific to the physical experiences your customers have. Importance of Customer Journey in SaaS. In the SaaS business, the customer is the ultimate boss.

SaaS 59

SaaS Journey mapping B2C B2B 59

Lumoa

FEBRUARY 9, 2023

It involves measuring customer effort on customer service interactions, such as the number of customer emails received, the length of customer wait times, and the number of customer complaints. It gets complex because there’re multiple channels and ways customers might come to your brand.

Customer Experience 167

Customer Experience B2C Journey mapping B2B 167

CSM Practice

AUGUST 7, 2020

This session featured VitalSource, a leading education technology solutions provider led by William Chesser, VP for Customer Success, and Shanna Daniel, Manager for Partner Success Teams. The customer journey maps allow customer success managers to feel that they can lead the customer during their journey and become more proactive.

Journey mapping 81

Journey mapping Morale SaaS Education 81

Totango

AUGUST 11, 2022

Knowing how to build client relationships digitally is critical for SaaS businesses. Most interactions with your SaaS customers are digital, making handling these opportunities decisive for customer satisfaction, loyalty, repeat business and referrals. Online brand advocacy.

SaaS 113

SaaS Journey mapping B2B Upselling 113

ChurnZero

JULY 14, 2021

Increase Customer Retention – This one is a no-brainer but the longer you are able to increase your customer lifespan, the more revenue you will receive over time. That means your organization should be weary of overly focusing on customer acquisition at the cost of customer retention.

Journey mapping 98

Journey mapping Metrics Customer retention Upselling 98

Totango

NOVEMBER 5, 2021

Also, something that makes our team unique is that we have a team of about four or five people who focus on the journey map and the lifecycle management of the customer. So, that team is kind of like the architect who designs the journey for the customer. We didn’t use any special tool. TC : Yes, definitely.

Journey mapping 115

Journey mapping Accountability Marketing Metrics 115

CustomerSuccessBox

SEPTEMBER 7, 2021

With Customer Success teams who work on onboarding automation and efficiency to set their customers up for a strong initial footing, this will result in long-term success. Pro Tip: Designing a Customer Onboarding Framework for B2B SaaS. #2 8 Substantial Investment in Customer Journey Mapping.

Journey mapping 96

Journey mapping Engineering SaaS Upselling 96

CustomerSuccessBox

MARCH 14, 2022

Closing a SaaS sales deal could take a hefty time depending upon a lot of factors. But Once you have marked a deal and you have a brand new customer, your next big step kicks in here. Post-Sales refers to a collection of processes that you need to perform after a customer purchases your service. The Post Sales Process’.

CRM 52

CRM SaaS Sales Journey mapping 52

Lumoa

MARCH 20, 2018

Successful brands focus on developing a seamless experience that ensures each touchpoint interconnects and contributes to the overall journey." For more information, check " What is the customer journey and why does it matter to your business " by SurveyMonkey. Most of customer journey maps focus solely on customers.

Customer Experience 107

Customer Experience B2C Journey mapping B2B 107

Totango

MAY 6, 2022

Customer health score is one of the fastest and easiest ways to assess whether your SaaS customers are satisfied with your product and brand. Here we’ll cover what you need to know about customer health scores. We’ll define customer health score, what metrics go into it, and what it tells you about customer accounts.

Best practices 124

Best practices Upselling Journey mapping Metrics 124

Totango

AUGUST 18, 2022

A Customer Onboarding Checklist for Successful CS Teams. A lot goes into crafting the ideal onboarding process for SaaS products. You need to clearly demonstrate the ins and outs of your software to ensure your customers know how to use it and how to employ it effectively in the pursuit of their enterprise’s unique needs and goals.

Journey mapping 99

Journey mapping SaaS Upselling Enterprise 99

ChurnZero

AUGUST 28, 2020

SaaS onboarding makes or breaks your customer retention. Onboarding has a long-lasting impact with deep ties to a customer’s likelihood to churn. Exactly how do you get customers to embrace your product instead of merely moving (erm, politely pushing) them through the motions and hoping for adoption?

SaaS 59

SaaS Journey mapping Metrics Sales 59

JivoChat

NOVEMBER 22, 2021

Do you have a Software as Service (Saas) company and haven’t developed any marketing strategies yet? SaaS content marketing is an important part of conquering visibility and showing the importance of your service. . The importance of SaaS Content Marketing? 10 Saas Content Marketing strategies to implement.

SaaS 52

SaaS Marketing B2B Metrics 52

Totango

NOVEMBER 5, 2021

Also, something that makes our team unique is that we have a team of about four or five people who focus on the journey map and the lifecycle management of the customer. So, that team is kind of like the architect who designs the journey for the customer. We didn’t use any special tool. TC : Yes, definitely.

Journey mapping 91

Journey mapping Accountability Marketing Metrics 91

Totango

MAY 6, 2021

What is customer retention ? We’ll discuss what customer retention means as a concept, as a strategy and as a metric. And we’ll offer an eight-step path to increasing customer retention by following best practices and leveraging the power of automation. What Is Customer Retention?

Customer retention 76

Customer retention Best practices Education Benchmark 76

CSM Practice

AUGUST 7, 2020

This session featured VitalSource, a leading education technology solutions provider led by William Chesser, VP for Customer Success, and Shanna Daniel, Manager for Partner Success Teams. The customer journey maps allow customer success managers to feel that they can lead the customer during their journey and become more proactive.

Journey mapping 52

Journey mapping Morale SaaS Education 52

ClientSuccess

JANUARY 12, 2021

While this mantra may be on most of our minds this year (especially after the complete doozy of 2020), some customer success managers (CSMs) may be having other thoughts. Instead of trying to take a completely new approach to working with customers, CSMs should try to build off of what they learned this past year.

Journey mapping 53

Journey mapping SaaS Accountability Customer retention 53

CustomerSuccessBox

DECEMBER 17, 2021

Typical and simplified version of the customer life cycle: Conversion – Conversion occurs when a potential customer becomes a customer. Every B2B Saas company tracks its conversion rate. Improving this key metric is fundamentally about optimizing your site and improving the buyer’s journey on the site.

Journey mapping 52

Journey mapping B2B SaaS Metrics 52

Amity

MAY 22, 2016

Customer success is an exciting and game-changing opportunity, and a prerequisite for the majority of B2B SaaS companies, but are you ready for it? According to an Aberdeen Report* on Customer Experience Management, the top three drivers for investing in customer experience management are: Improve customer retention – (42%).

Journey mapping 57

Journey mapping Chief Customer Officer B2B SaaS 57

CustomerSuccessBox

APRIL 12, 2022

According to research conducted by Salesforce, 80% of customers value their customer experience with a business as much as the product or service they are purchasing. Customer journey mapping is the best way of understanding the customer journey as a whole. Prescriptive Customer Success.

Journey mapping 52

Journey mapping Construction Sales SaaS 52

ProProfs Blog

OCTOBER 30, 2021

It equips the team with the data on whether the customers have liked or disliked the products and services – making room for further improvements. . Let’s illustrate with an example of a SaaS organization. Helps to identify happy customers (Improving Customer Retention).

Feedback 143

Feedback Surveys Customer centricity Metrics 143

ClientSuccess

DECEMBER 20, 2018

For the average SaaS-focused customer success teams, there are four main buckets of metrics to consider: financial metrics, customer health metrics, usage metrics, and team performance metrics. When it comes to customer success as a pillar of growth in your business, the financial metrics will most likely take center stage.

Journey mapping 49

Journey mapping SaaS Metrics Accountability 49

Totango

MARCH 26, 2021

In today’s cloud-based environment, SaaS business models have increased awareness of how the pre-sales and post-sales phases form a unified experience from the customer’s perspective. Conversion: persuaded by your value proposition, your prospect makes their first purchase and becomes a paying customer. Conversion. Onboarding.

SaaS 68

SaaS Best practices Upselling Education 68

Lumoa

MARCH 20, 2018

Successful brands focus on developing a seamless experience that ensures each touchpoint interconnects and contributes to the overall journey." For more information, check " What is the customer journey and why does it matter to your business " by SurveyMonkey. Most of customer journey maps focus solely on customers.

Customer Experience 60

Customer Experience Journey mapping B2C B2B 60

Totango

NOVEMBER 5, 2021

Also, something that makes our team unique is that we have a team of about four or five people who focus on the journey map and the lifecycle management of the customer. So, that team is kind of like the architect who designs the journey for the customer. We didn’t use any special tool. TC : Yes, definitely.

Journey mapping 62

Journey mapping Accountability Marketing Metrics 62

Totango

MARCH 2, 2021

Then we’ll break down how you can deliver value at each of your customer journey stages to promote higher customer retention and brand advocacy at the end of the process. Mapping the Stages of Today’s Customer Journey. Reviews and testimonials mentioning your brand. Consideration.

Upselling 63

Upselling SaaS Brand ambassadors Sales 63

Lumoa

MARCH 12, 2023

Benefits of using a customer experience platform CX platforms benefit your business in many ways. Their ultimate goal is to enable you to improve the customer experience. Improving your CX can result in: Better customer retention. 81% of customers make a second purchase after a great experience.

Customer Experience 78

Customer Experience Journey mapping Analytics Consulting 78

Amity

JULY 28, 2014

Customer success is an exciting and game-changing opportunity, and a prerequisite for the majority of B2B SaaS companies, but are you ready for it? Improve customer satisfaction – (33%). A 5% reduction in the customer defection rate can increase profits by 5 – 95% – Bain & Company. You don’t have a plan.

Journey mapping 48

Journey mapping Chief Customer Officer SaaS B2B 48

CustomerSuccessBox

APRIL 19, 2022

Businesses are realizing the power of customer journey mapping to monitor customer experience performance and identify opportunities for improvement. What is Customer Journey Analytics? Why is it important to have Customer Journey Analytics? Onboarding is the heart of any SaaS customer journey.

Metrics 52

Metrics Analytics SaaS Journey mapping 52

Education Services Group

DECEMBER 21, 2021

One of the most intimidating things about being new to Customer Success, at least for me, was learning the metrics that are typically used when measuring success in a SaaS business. I’m sure my face had the same scrunched-up expression the first time I heard the word Lexile as when I heard the term Net Revenue Retention (NRR).

Journey mapping 52

Journey mapping Education Metrics SaaS 52

Totango

JUNE 4, 2021

By tying your cross-sell and upsell offers into your customers’ actual use of your product, you not only increase engagement, but you increase the attractiveness of your offers, helping boost your revenue. Use your customer journey map to plan events that trigger customized offers. Ask for Customer Feedback.

B2C 63

B2C Upselling Journey mapping B2B 63

Education Services Group

JULY 20, 2021

When using a CS tool to manage the customer journey and lifecycle, you can keep track of each of the playbooks and journey maps a customer might go down with more or less automation accordingly, but as you scale or change those touch points, that just means there’s more to account for as you go.

Accountability 98

Accountability Chatbots Surveys Journey mapping 98

CustomerSuccessBox

JUNE 17, 2022

On the contrary track, what are active users doing, figure a way to pull the churning customers from falling! Retain customers. Customer retention saves a SaaS firm from sinking. So, it’s a no-brainer that you must focus on retaining customers before they think of churning. The common reasons for churn….

Analytics 52

Analytics SaaS Journey mapping Metrics 52

CSM Practice

MARCH 8, 2021

They moved from churn mitigation and renewals to enhancing customer value. Customer journey maps provide a standardized approach to transition from a reactive to a proactive model. Regardless of tier or segment, the customer gets a consistent experience.

Journey mapping 52

Journey mapping Best practices Enterprise Customer retention 52

Education Services Group

JULY 10, 2019

In order for a business to have longevity, it must ensure that all parties involved are driving towards enriching the customer experience. So in today’s SaaS-dominated B2B landscape, channel relationships are in need of an update. After all, according to SaaS rockstar Aaron Ross, “Customer Success is not glorified support ?

Journey mapping 40

Journey mapping SaaS Customer centricity Sales 40

Education Services Group

JULY 21, 2022

Then, from specific modeling and strategies, I would map out who are the types of partners that you are wanting to bring in, and what type of implementation projects are they doing? What does the expectation from the customer look like? Then align those and do journey mapping or customer experience mapping.

Journey mapping 52

Journey mapping Chief Customer Officer SaaS Coaching 52