SharpenCX

NOVEMBER 17, 2021

Long-term customers are more valuable to your company’s growth than you may think. A study from Harvard Business School found that increasing customer retention rates by even 5% can boost your company’s profits by 25-95%. Your customers do your marketing for you, spreading good words about your product and service.

Customer retention 145

Customer retention Personalization Accountability Customer Experience 145

OctopusTech

JULY 17, 2023

Customer retention email plays a major role for the growth of any company. But what about your existing customers who keep purchasing your products? This is where customer retention email comes in as with this a company can use different email strategies to make them buy the goods again from a brand.

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Customer retention Surveys Feedback Marketing 62

Return Customer

MARCH 8, 2023

All too many companies spend much of their energy and budgets on customer acquisition without investing sufficiently in customer retention. This reduces frustration and may even turn neutral or slightly disaffected customers into ardent fans. But the proof of that lies in your customer retention figures.

Customer retention 67

Customer retention Marketing Customer Support Customer Service 67

OctopusTech

NOVEMBER 12, 2024

The marketing world of 2025 is rewriting its own rules at the speed of thought. This article will show you five ways marketing is evolving in 2025, and why they matter to anyone who wants to build real connections with their audience. The Rise of Zero-Party Data The best marketers have stopped guessing what people want.

Marketing 62

Marketing Entertainment Personalization Technology 62

delighted

MARCH 23, 2021

By emphasizing customer retention as a key performance indicator (KPI) for your business, you can ensure your priorities are in the right place. What’s your customer retention rate? Before you can focus on improving customer retention, you must benchmark how you’re currently doing in this department.

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Customer retention Feedback Surveys Benchmark 116

ShepHyken

SEPTEMBER 15, 2023

This week, we feature an article by Maria Fintanidou, a copywriter for Moosend , an email marketing automation software. She writes about using email marketing to improve customer service and experience throughout the entire customer journey. It’s all about your email marketing revolving around your subscribers’ needs.

Marketing 158

Marketing Customer Experience Entertainment Customer centricity 158

CSM Magazine

AUGUST 5, 2022

Historically, traditional marketing techniques have been widely successful in promoting businesses and convincing new and existing customers to buy more products. Nevertheless, for the last few decades, an alternative method of advertising products and services has been steadily rising in popularity — digital marketing.

Marketing 59

Marketing Customer retention Advertising Feedback 59

OctopusTech

JUNE 29, 2023

Most organizations generally use these different tactics such as outbound call center services for customer retention in the long run and to enhance the entire sales process. Their operators reach out to existing and potential customers and play an essential role in marketing, sales, customer service, lead generation, and more.

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Customer retention Call Center Upselling outsourcing 62

GetFeedback

JANUARY 28, 2020

Although customer retention is cheaper than acquisition, it’s easier said than done. It takes a lot of commitment and dedication to get customers to stay loyal to your business. In this article, we are going to talk about how to use social media to attract and retain customers. But how do you keep customers from leaving?

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Customer retention Education Brand ambassadors Marketing 128

VirtualPBX

JULY 18, 2024

Hear from guest blogger, Co-founder and CEO of Onilab, Art Malcovich, on what SMS marketing can do for your e-commerce. E-commerce businesses connect with their customers through multiple channels: emails, social media, live chats, and chatbots. SMS marketing is another valuable tool for reaching potential buyers.

Marketing 105

Marketing Customer retention SaaS Sales 105

ClientSuccess

JANUARY 25, 2021

This is all to say that while working closely with sales departments comes naturally to most CSMs, bringing in other departments – such as marketing – can sometimes leave both customers and internal teams wanting more. Why is customer marketing important? Digital Marketing. And the results need to be there as well.

Customer retention 81

Customer retention Marketing SaaS Accountability 81

TechSee

APRIL 3, 2018

It is well known that the acquisition costs of converting new customers far outweigh the cost of maintaining current customers, further motivating companies to find and implement innovative customer retention strategies. Technology – key to successful customer retention strategies.

Customer retention 141

Customer retention Technology Analytics Technical Support 141

Help Scout

MAY 12, 2021

In this article, we discuss the role of support teams in retaining customers and show how to combine high-quality, empathetic customer service with a deliberate focus on business growth. What is customer retention and how is it measured? 15 practical ways customer service teams can improve retention.

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Customer retention Finance Analytics Customer effort 117

ChurnZero

AUGUST 15, 2024

One of the most effective ways to achieve this is to leverage AI for customer retention by using it to understand customer trends and mitigate churn risks. Now, back to crafting those perfect customer experiences—happy retaining! How to leverage AI for customer retention by identifying actionable trends.

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Customer retention Management Accountability Analytics 52

Global Response

JULY 28, 2023

Many companies focus primarily on customer acquisition, sometimes at the cost of customer retention. After all, the more customers, the better, right? For example, recent data shows that 92% of customers will switch companies after just three—or fewer—bad experiences.

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Customer retention Contact Center outsourcing Feedback 62

Global Response

AUGUST 7, 2023

There’s no business out there who doesn’t want to improve their customer retention and CLV. The secret weapon to improving customer retention and CLV? First, customer retention rates are always measured based on a specific timeframe, typically monthly, quarterly or annually. Your call center.

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Customer retention Call Center Upselling Personalization 62

Nicereply

JUNE 18, 2020

Customer retention is the act of keeping customers engaged, creating customer advocates, and reducing churn before it happens. Imagine you never acquired another customer. Your sales team went home, and all you had left was your current group of customers. That’s where customer retention comes in.

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Customer retention Feedback Surveys Metrics 125

CustomerSuccessBox

MARCH 25, 2022

Then while considering customer acquisition cost (CAC) why miss out on customer retention cost (CRC)? They both are of equal significance and when the matter is to retain your loyal customers to have repeat business with you, this metric needs a bit of attention as well. About customer retention cost.

Customer retention 52

Customer retention Metrics Sales SaaS 52

Nicereply

JULY 21, 2022

A good customer retention strategy is the top investment you can make for your business. It’s more profitable than acquiring new customers, and it costs less money to keep existing customers than to acquire new ones. Invesp found that acquiring a new customer can cost five times more than keeping an existing one.

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Customer retention Advertising Personalization Chatbots 64

Totango

MARCH 5, 2021

Customer retention is the lifeblood of any savvy enterprise. It’s the only way to be successful in this customer-centered economy and ensure scalable long-term revenue. To retain customers, companies must make the customer experience better and ensure customers never stop seeing value from their product or service.

Customer retention 88

Customer retention Upselling Enterprise Benchmark 88

Totango

JANUARY 26, 2021

Read on to learn what churn is, how an attrition analysis can help you pinpoint why you’re losing customers, and what steps you can take to prevent customer churn. What Is Churn Rate and How Does It Relate to Customer Retention? Poor Customer Fit.

Customer retention 91

Customer retention Sales Marketing Big data 91

Nextiva

DECEMBER 18, 2018

Despite this, they found that most companies focus more on customer acquisition than customer retention strategies — 28 percent more. The post 30 Customer Retention Strategies Used by Top Companies appeared first on Business VoIP, Customer Experience, Sales & Marketing Content - Nextiva Blog.

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Customer retention voip Sales Marketing 127

Hello Customer

JANUARY 16, 2020

January typically is a month to forecast trends, and we believe customer retention will be an important one. But we see increasingly more organisations move their focus from aggressive acquisition investments to retention management. Customer retention or acquisition? On top, new customers often get more benefits.

Customer retention 92

Customer retention Feedback Customer Care Metrics 92

ProProfs Blog

JUNE 21, 2019

Do you have a customer retention strategy? Companies focus on customer acquisition strategies, since increasing your customer count is the lifeblood of your business. But, customer acquisition won’t help, if you are unable to retain customers. Understand Customer Retention.

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Customer retention Sales Marketing Scripts 95

ProProfs Blog

APRIL 25, 2019

Well, one answer to that question is to make more sales, and no doubt that is important, another answer to that is customer retention. And what exactly is customer retention? No points for guessing, retain customers. Offer Customers Testimonials and Use Cases During the Sales Process.

Customer retention 99

Customer retention Gamification Surveys Feedback 99

Quiq

MARCH 31, 2022

Share This Story So much time and effort is spent on customer acquisition. Marketing and sales consistently combine their efforts to attain the most customers at the lowest price. But few businesses dedicate as many resources to customer retention. What is customer retention? And that’s a big mistake.

Customer retention 77

Customer retention Metrics Personalization Benchmark 77

Totango

FEBRUARY 9, 2022

Typically, a business will send one or more renewal reminders and offers to a customer whose subscription is about to expire. For top-tier, or Enterprise, customers this conversation usually begins 6 months prior to the renewal date. For mid-tier or mid-market, customers the process usually begins 3 months in advance.

Customer retention 96

Customer retention SaaS Best practices Upselling 96

CSM Magazine

AUGUST 15, 2023

Customer acquisition and customer retention are two vital aspects of business growth, each playing a unique role in ensuring the long-term success of a company. Moreover, we will delve into the power of referral marketing and how to launch a referral program effectively as a key strategy in this equation.

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Customer retention Metrics Advertising Marketing 52

CrazyCall

DECEMBER 19, 2019

When you boil down any business with great reviews, it’ll naturally reduce and separate into three simple categories: marketing, sales, and customer service. These three divisions are the cornerstone of any company with happy customers. Table of Contents: The Marketing and Sales Disconnect.

Customer retention 66

Customer retention Sales Marketing Customer Service 66

Totango

OCTOBER 2, 2020

Equipped with the knowledge provided by customer data, you can help your customer survive tough times by offering practical solutions that add value and ultimately contribute to customer retention during economic downturns — even ones caused by a pandemic. Customer Retention Is Your Future.

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Customer retention Enterprise Best practices Metrics 118

CSM Magazine

MAY 9, 2024

Old-school marketing often blasts the same message to everyone, but with AI, companies can now chat you up with deals that feel like they were made just for you. Companies that keep learning stay nimble, always crafting experiences that evolve as quickly as customer tastes do. Imagine an AI so smart it learns what you love to shop for.

Customer retention 52

Customer retention Personalization Customer Experience Chatbots 52

Quiq

AUGUST 19, 2021

It’s imperative to not let it happen by implementing an effective customer retention strategy to improve customer retention. Customer retention is the key to improving your business’ profitability. Customer retention can be one of the hardest things for companies to do.

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Customer retention Surveys Feedback Sales 64

ClientSuccess

NOVEMBER 2, 2022

SaaS organizations are focusing more on maintaining and cultivating long-term customer relationships than ever before, and CSMs are at the forefront of these efforts. Here are some tips that can help your customer success team boost customer retention and reduce churn: 1. The post Ready to Boost Customer Retention?

Customer retention 70

Customer retention Upselling SaaS Accountability 70

Beyond Philosophy

NOVEMBER 11, 2014

This statement from the psychologists Townsend and Bever captures one of the great truisms of human behaviour – and one of the great challenges for marketers. As neuroscience reveals more about what habits are, and how they come to direct our behaviour, it’s becoming clear that marketers cannot afford to ignore the habit-forming.

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Marketing Customer emotions Employee engagement Customer centricity 418

aircall

JUNE 30, 2021

Many look to the company for ways to improve customer retention. Email: Ring’s Secret to Improve Customer Retention. For one thing, it sends new customers emails to share tips on properly setting up the product. However, Ring is not the only company to reap the rewards of its stellar customer retention strategies.

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Customer retention Customer advocacy Wait times Brand ambassadors 62

TechSee

OCTOBER 15, 2019

Customer churn is a growing problem across many industries and managing it has become critically important to the maintaining profitability. Research indicates that the cost of acquiring a new customer can be as much as five to seven times higher than keeping an existing one. trillion per year.

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Customer retention Airlines Personalization Surveys 107

Totango

APRIL 30, 2021

Comparing the cost of customer retention versus customer acquisition underscores why retaining clients is so important. Here’s how to calculate both kinds of costs and why retention should form part of a profitable business strategy. Calculating the Cost of Customer Acquisition. Email marketing.

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