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Top 5 Customer Service & CX Articles for Week of January 13, 2025

ShepHyken

Beyond the First Purchase: How AI Is Transforming Customer Retention Strategies by Erik Huberman (Grit Daily News) Diving deeper into the transformational role of AI in customer retention, were not just witnessing a shift. Were at the forefront of a revolution that redefines the very essence of customer relationships.

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Guest Post: Is Your Customer Journey Aligned with Brand Expectations? If Not, It Could Be Costing You Sales

ShepHyken

This week, we feature an article by Nick Bandy, Chief Marketing Officer at LiveVox , an omnichannel platform that helps brands seamlessly communicate with their customers. He shares how you can align your customer’s journey with their brand expectations. The customer journey is essential to any company’s success.

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5 Facts to End the ROI Debate on Customer Experience

Beyond Philosophy

The short version is that a study by the CFI group tracked the share prices of the leaders of the American Customer Satisfaction Index (ACSI) and the leaders National Customer Satisfaction Index, UK (NCSI) versus the broader markets. Keeping Customers results in a high increase in value. Why is this?

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Building Unbreakable Customer Partnerships with Christoph Senn

ShepHyken

Its more than just getting customers. It is about keeping, nurturing, and growing your relationship with customers. A partnership goes beyond just making a sale. You need to demonstrate how it will help your customers achieve their goals. The function of a business is more than just making money.

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Outrun Your Competition: Best Practices for Accelerating Sales Processes

Longer sales cycles. Every go-to-market team knows the frustrations that come from a drawn-out sales process. By building a modern GTM motion that uses data, automation, and proven best practices to unlock insights, engage customers, and win faster. Larger buying committees. Slow-moving compliance reviews.

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Guest Post: Why You Should Rethink Your Customer Service Goals

ShepHyken

Karen Hertzberg is the Senior Content Marketing Specialist at Siege Media. She shares 5 customer service strategies that improve customer retention. People may cut companies some slack if a product doesn’t quite work as expected, but only when the customer service experience makes up for these missteps. .

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How to Increase Customer Retention: 15 Proven Strategies That Work

Interaction Metrics

What Is Customer Retention and Why Does It Matter? Customer retention might sound like fancy business jargon, but really, it’s just the art of keeping your customers happy enough that they stick around. Thats customer retention at workusing incentives and positive experiences to keep you coming back.