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Lesson #8 Revisited: The Convergence of VoC and Market Research in the Age of AI

PeopleMetrics

In Listen or Die , I highlighted the distinct purposes of Voice of Customer (VoC) programs and market research. While VoC focuses on real-time, operational feedback from all customers, market research traditionally delivers strategic insights based on a sample of customers. Heres how: 1.

Marketing 116
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Don’t Make a Mythstake: Ten Business Myths You Can’t Believe

ShepHyken

It met with plenty of positive feedback, so Im going to share those five myths with you, plus five more. If they arent dealing directly with customers, they are supporting someone who is, or they are part of the process that impacts the overall service and experience. However, todays customers want a personalized experience.

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Top 5 Customer Service & CX Articles for Week of November 4, 2024

ShepHyken

Rather than wait until the employee is leaving to get feedback in an exit interview, why not be proactive and have an interview that can help you understand what makes employees happy (or not). My Comment: Here’s an interesting article about the link between CX and marketing. Marketing is about the brand promise.

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Why Outsourcing Customer Support Saves Time and Money

TeleDirect

Why Outsourcing Customer Support Saves Time and Money In today’s fast-paced business environment, providing exceptional customer support is no longer optionalit’s a necessity. Customers expect quick responses, personalized interactions, and seamless experiences across multiple channels.

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Evaluating Customer Support: How to Pick a Proxy Service You Can Rely On

CSM Magazine

Whether you are managing multiple accounts, scraping data for market research, or simply trying to maintain your privacy online, choosing the right proxy service is crucial. Customer support. This blog will guide you on how to evaluate customer support when selecting a proxy server provider. Heres a checklist.

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Winning Over New Players: Best Practices in Casino Customer Support

CSM Magazine

Customer support can make or break the gaming experience, especially for new players navigating online casinos for the first time. Below, well explore best practices in casino customer support to win over new players while emphasizing trust, transparency, and efficiency.

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Guest Post: A Guide to Training Employees to Deliver Outstanding eCommerce Customer Service

ShepHyken

These are micro-goals that drive your team towards customer satisfaction, e.g. “ We will respond to email messages within 6 hours”. These are strategies like “Hire empathetic people for customer support team” that maximize customer satisfaction. Consider these meetings to keep the feedback flowing: Weekly group meetings.