AWS Machine Learning

NOVEMBER 24, 2023

In today’s ever-evolving world of ecommerce, the influence of a compelling product description cannot be overstated. It can be the decisive factor that turns a potential visitor into a paying customer or sends them clicking off to a competitor’s site. The manual creation of these descriptions across a vast array of products is a labor-intensive process, and it can slow down the velocity of new innovation.

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Anexa BPO

NOVEMBER 24, 2023

Although Artificial Intelligence (AI) streamlines customer service processes and optimizes workflow efficiency, it continues to raise questions among CX professionals. However, it’s important to address AI concerns in CX with honest answers that put things into perspective and help overcome key issues. Issue #1: Does AI disrupt customer satisfaction?

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AWS Machine Learning

NOVEMBER 24, 2023

This post is co-written with Marc Neumann, Amor Steinberg and Marinus Krommenhoek from BMW Group. The BMW Group – headquartered in Munich, Germany – is driven by 149,000 employees worldwide and manufactures in over 30 production and assembly facilities across 15 countries. Today, the BMW Group is the world’s leading manufacturer of premium automobiles and motorcycles, and provider of premium financial and mobility services.

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Anexa BPO

NOVEMBER 24, 2023

Customer engagement is a critical differentiator for your business. Understanding all the touchpoints your customers interact with your brand, from your products or services to your customer service team and content to the technology you use, offers important insights into critical moments and opportunities to create meaningful experiences. Engagement drives the emotional connections customers develop as they interact with your brand, elevating their level of involvement and nurturing loyalty.

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Advertiser: ZoomInfo

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.

Enterprise

SmartKarrot

NOVEMBER 24, 2023

In the dynamic realm of B2B, where every move counts, mastering the art of upselling is no longer a mere choice but a strategic imperative. As a seasoned customer success expert navigating the intricate landscapes of technical and highly educated users, I’ve witnessed firsthand the transformative power of upselling in achieving account expansion and fueling revenue growth.

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AWS Machine Learning

NOVEMBER 24, 2023

This post was co-written with Greg Benson, Chief Scientist; Aaron Kesler, Sr. Product Manager; and Rich Dill, Enterprise Solutions Architect from SnapLogic. Many customers are building generative AI apps on Amazon Bedrock and Amazon CodeWhisperer to create code artifacts based on natural language. This use case highlights how large language models (LLMs) are able to become a translator between human languages (English, Spanish, Arabic, and more) and machine interpretable languages (Python, Java,

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AWS Machine Learning

NOVEMBER 24, 2023

Amazon SageMaker Canvas is a rich, no-code Machine Learning (ML) and Generative AI workspace that has allowed customers all over the world to more easily adopt ML technologies to solve old and new challenges thanks to its visual, no-code interface. It does so by covering the ML workflow end-to-end: whether you’re looking for powerful data preparation and AutoML, managed endpoint deployment, simplified MLOps capabilities, and ready-to-use models powered by AWS AI services and Generative AI, SageM

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