Sun.Dec 17, 2023

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Build vs. buy: Leveraging generative AI for conversation intelligence

Callminer

Generative AI is extremely powerful, but when it comes to TCO it’s important to understand the implications of building your own AI-powered conversation intelligence solution vs. licensing one.

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Top 5 Customer Service & CX Articles for Week of December 18, 2023

ShepHyken

Each week, I read many customer service and customer experience articles from various resources. Here are my top five picks from last week. I have added my comments about each article and would like to hear what you think too. Customer Centricity: How to Always Put the Customer First by Fernanda Alvarez Pineiro (Startups.co.uk) If the words “customer is King” have recently graced your LinkedIn feed with their presence or starred in your recent business conversations, you are probably attuned to

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Outsmarting Issues: AI’s Role in Customer Success

SmartKarrot

In the fast-evolving landscape of customer success, staying ahead of the curve is paramount. With the increasing prominence of artificial intelligence (AI) and chat GPT, the dynamics of customer success are undergoing a transformative shift. As a seasoned customer success expert, I’ve had the privilege of witnessing this change firsthand and believe that AI is becoming a pivotal lever for customer success leaders and post-sale executives to enhance business productivity and drive superior

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Outsmarting Issues: AI’s Role in Customer Success

SmartKarrot

In the fast-evolving landscape of customer success, staying ahead of the curve is paramount. With the increasing prominence of artificial intelligence (AI) and chat GPT, the dynamics of customer success are undergoing a transformative shift. As a seasoned customer success expert, I’ve had the privilege of witnessing this change firsthand and believe that AI is becoming a pivotal lever for customer success leaders and post-sale executives to enhance business productivity and drive superior

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Enterprise ABM Marketing Tools: A Marketers Guide

Savvy B2B marketers know that a great account-based marketing (ABM) strategy leads to higher ROI and sustainable growth. In this guide, we’ll cover: What makes for a successful ABM strategy? What are the key elements and capabilities of ABM that can make a real difference? How is AI changing workflows and driving functionality? This Martech Intelligence Report on Enterprise Account-Based Marketing examines the state of ABM in 2024 and what to consider when implementing ABM software.