New York as a Brand: Great Cities are Great Brands
Sampson Lee
NOVEMBER 30, 2011
Marco De Veglia perceives the Big Apple as a brand. We perceive a city in the same way we perceive a brand—a city is a brand. When Cities are Brands, Not Places by Marco De Veglia, Global CEM International Partner – Italy Some places are called “The New York of [insert country]” Some things are […].
Let's personalize your content